HBO Feature Presentation: Difference between revisions

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'''Please see [https://closinglogosgroup.miraheze.org/wiki/HBO_Feature/Special_Presentation_IDs the CLG page] for this article, as it is more consistently updated there than it ever could be on here.'''
{{PageCredits|description=James Fabiano, Kris Starring, Zach Harden, Kylejaker1988, Logohub and Mysterious_Guy|capture=Thatvhstapeguy|edits=Jeff B., Yoshidude987, and TheMisterFree|video=HBO, Imaginary Forces, Pepsi9072, Tyree McKelton, Alex Garza, and VectraQS}}




=== 1st Opening (1975-1978)===
[[Category:Feature Presentation Bumpers]]
 
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<center><youtube width=240 height=185>SO84m6tUb50</youtube></center>
 
'''Logo:''' Everything happens on a black background. First, we see a Scanimated effect resembling spinning sets of yellow lines. We slowly zoom into it, and the lines slowly dissolve into an early version of the HBO logo (with the O overlapping the B). Below it is "HOME BOX OFFICE FROM TIME/LIFE", appearing shortly after the dissolving lines. Suddenly, the HBO logo dissolves as we zoom through it. Then, three red studio lamps rise from the background. The lamps turn on, and the lights came out from them before merging into one. It rotates into a purple projector. The projector kept rotating as yellow film reels appear from the left to the right. The projector then rotates into a purple film reel, which rotates into a filmstrip with yellow HBO logos on it. The filmstrip curls down as drama masks appear rotating rapidly, followed by musical notes zooming in while rotating and flashing different colors. This cuts to a French horn rotating to face us before flipping upside down. It dissolves, and we then zoom into piano keys while a ballerina courus onto it (only her legs were shown). The legs then give way for a man with a flying disc in his hands. The man throws the disc, which turns into a basketball, which falls into a backboard (basketball hoop). The ball, as well as the hoop, dissolves into a baseball glove, and a baseball falls onto it. Everything dissolves into a hockey puck and goal. The puck moves around until the goal dissolves into a hockey stick, which hits the puck. The stick dissolves into a tennis racket, which hits a tennis ball. As soon as the ball flies toward the view, we cut to blue/red/yellow light with sparks emanating from it. A yellow H (from the HBO logo, created by Betty Brugger) appears from the right and glides into position. "BO" appears turning upward, in the HBO logo font, while "HOME BOX OFFICE FROM TIME/LIFE" rotates downward.
 
'''FX/SFX:''' Scanimate effects and animations.
 
'''Music/Sounds:''' A jazz piece which has horns, saxophones and other jazz instruments. Possibly a stock piece; it also appeared on a 1978 demo reel for Sullivan & Marks.
 
'''Availability:''' Extinct. It only appeared on a 1975 demo reel by Computer Image Corporation.
 
'''Editor's Note:''' The fast-paced effects and music may not sit well with some. Also, the logo has a problem: the O is too close to the B, making it look like ''HEO'', but that was changed in 1980.
 
=== 2nd Opening (1975-1978)===
 
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TBA!
 
=== 3rd Opening (1975-1978)===
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TBA
 
=== 4th Opening (1979-September 19, 1982)===
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'''Nickname:''' "The HBO Feature Marquee"
 
'''Opening:''' We start out with a space background with a light grid sheet at the bottom running. Then, we see searchlights on the left and right sides, and criss-cross together. At the same time, blue lights appear and yellow rays rain throughout out of the blue light, changing into blue rays, then yellow circles, then yellow zigzags, then colorful criss-cross lines, then blue and yellow straight lines, and finally wavy lines with curvy lines. Then we pan up to the searchlights up close, and the searchlights reveal a box of popcorn, which completely disappears. Then we see yellow animated drawn popcorn moving then falling down with a "shadow" effect. Then, the same popcorn reveals a marquee with the lines and designs (looking like the Orpheum or Pantages theater), and the marquee zooms up. Then, we move to a plain black screen, and the words "HBO FEATURE MOVIE" one above each other zooms and pans down in a "shadow" effect. Then, lines appear behind each word, and the words turn red. The bars shine repeatedly.
 
'''FX/SFX:''' A mix of live-action shots and backlit cel animation, shot with motion control cameras and slit-scan, then composited together (similar to how the space battles in Star Wars were made). All of the 1979 idents were produced at Robert Abel & Associates.
 
'''Music/Sounds:''' An orchestral fanfare that sounds very similar to the Star Wars Theme, with the last piece sounding eerily similar to Star Trek's theme.
 
'''Availability:''' Extinct. Last seen on HBO in 1982, so your best bet would be to check old VHS/Betamax recordings.
 
'''Editor's Note:''' The music may not sit well with some. It should be noted that the last part of the animation would be used for the next five openings, so you better get use to it.
 
 
=== 5th Opening (1979-September 19, 1982)===
 
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'''Nicknames:''' "The Hollywood Walk", "Big Band"
 
'''Opening:''' The camera travels down an infinite lapse of the Hollywood Walk of Fame, where we see some movie items on the left and right sides of the screen (i.e. a glass slipper, a box of popcorn, a soda bottle, etc.) We then zoom into a picture with strange objects moving around, we then cut back to the Walk of Fame where we see a box office from a far distance. As the sky turns to night, we zoom into the box office and the screens cuts to black where the "HBO FEATURE MOVIE" texts animates as usual.
 
'''FX/SFX:''' The zooming.
 
'''Music/Sounds:''' A jazzy version of the fanfare. Fits well with this bumper.
 
'''Availability:''' Extinct. Again you should check old HBO recordings to find it. This appears in very high quality on ''The World of Robert Abel'', an installment in Pioneer's 1985 LaserDisc series ''Visual Pioneers''.
 
'''Editor's Note:''' The music might be loud to some.
 
 
=== 6th Opening (1979-September 19, 1982)===
 
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'''Nickname:''' "The Flashing Theater"
 
'''Opening:''' On a space background, we see a vortex positioned like a floor, sitting in the middle of the screen. At the same time bright lines begin drawing out a stylized movie theater complete with box office. The sign on the theater reads "HBO FEATURE MOVIE" twice, in white. We then zoom into a yellow star and then cut to more bright lines drawing out the interior of the theater. Red and blue curtains appear on the stage and as we slowly zoom in as the curtains unveil and we go to a black background where we see the "HBO FEATURE MOVIE" text animates as usual.
 
'''FX/SFX:''' The drawing lines, the flashing effects. All typical '70s animation.
 
'''Music/Sounds:''' An alternate version of the fanfare used in the first logo, only more slower and louder.
 
'''Availability:''' Extinct. Last seen on HBO in 1982.
 
'''Editor's Note:''' The flashing effects and loud music might not sit well with most people.
 
 
=== 7th Opening (1979-September 19, 1982)===
 
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'''Nicknames:''' "Shapes In Space", "The Abstraction"
 
'''Opening:''' On a space background, we pan through and around many abstract shapes of varying color and size, some of which light up. They go all over, with a star and circle passing by, along with a bubble snake. After a while, a stylized yellow box moves in from the right and we zoom into it, where we go to the black background again with the text animated out as usual.
 
'''FX/SFX:''' The shapes, the box moving in, the text animating out.
 
'''Music/Sounds:''' A bouncy techno version of the fanfare; fits well with this bumper.
 
'''Availability:''' Again, extinct.
 
'''Editor's Note:''' The abstract animation might scare a few, but it's a lot tamer.
 
 
=== 8th Opening (1980-September 19, 1982)===
 
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'''Nickname:''' "Funky Marquee"
 
'''Opening:''' We see a futuristic-like city at twilight, and we pan to the left where we see a movie theater with searchlights criss-crossing. Then we zoom into an opening where we see a bird's-eye view of the theater lit brown/orange. We slowly zoom into the projection screen and we fade into a black background with the text animating as usual.
 
'''FX/SFX:''' CGI and live-action combination.
 
'''Music/Sounds:''' A rather moody, funky, and smooth version of the fanfare. Again, it fits well with this bumper.
 
'''Availability:''' Extinct.
 
'''Editor's Note:''' None.
 
 
=== 9th Opening (1980-September 19, 1982)===
 
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'''Nickname:''' "Liquid/Neon Marquee"
 
'''Opening:''' On a black background, purple streaks rain down the screen at an angle. We then fade to see a gray square with a neon pink outline flipping and zooming away, with an ocean at the bottom of the screen. When it disappears, a blue circular flash brings forth a series of gold bars that fly on the left and right sides of the screen. They eventually form a theater hallway with the ocean turning into the black floor. A brown screen turns the background to black and the usual text animates out.
 
'''FX/SFX:''' Awesome animation!
 
'''Music/Sounds:''' A relaxing synth version of the fanfare mixed with drums.
 
'''Availability:''' Extinct. This was the last intro HBO used until the "HBO In Space" logo debuted in September 1982.
 
'''Editor's Note:''' A nice logo with great animation, even with the same slapped-on ending, though it's absolutely ''nothing'' compared to the next opening.
 
 
=== 10th Opening (September 20, 1982-2002, 2019)===
 
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<center><youtube width=240 height=185>i1NKoMNy5bY</youtube><youtube width=240 height=185>V4c9NAMVUUY</youtube><youtube width=240 height=185>AJAhDRVvcCQ </youtube></center>
 
<center>'''Note:''' The theme heard above, ripped off a cassette tape sent to various radio stations, can be heard [https://www.youtube.com/watch?v=bCjOSIUygLA here].</center>
 
'''Nicknames:''' "HBO in Space", "Starship HBO", "HBO City", "The Big Bang", "The Big One", "Classic HBO", "80s HBO"
 
'''Opening:''' We start with a man tuning the cable on a TV set for a channel (to HBO, of course!) in his apartment as he settles down on the couch with his wife with food items in front of them (i.e. a tub of popcorn, a pizza cut into slices etc.). The camera pans backwards outside the window to show a somewhat busy city intersection with figurines of vehicles and people standing on the sidewalk at twilight. The music starts, and the camera "flies" forward down the street, through several intersections. At one point you can even see a movie theater that actually has "HBO Theatre" on the marquee. We fly over some buildings and we go out of the city and into the suburbs, with lots of trees. We fly over several houses and a clock tower. Then the camera pans up into the sky, which briefly turns sunset-ish, then blue and black with a starfield. We go up into space, eventually panning up to reveal the source of the light -- a star (positioned near the top center of the screen) that gets brighter and brighter, and eventually explodes in scarlet and blue upside-down egg-shaped flash, leaving behind a shiny chrome model monolith. The monolith moves down and across the screen and rotates clockwise, revealing itself as the HBO logo, then turns around one more time as the camera zooms in on the side of the O. The side of the O disappears in a flash of light, revealing a stream of red, yellow and blue rays streaking counter-clockwise around a silver axis, and "HBO FEATURE PRESENTATION" (Note: different titles would appear depending on the program) appears, one word atop the other (and a line under "PRESENTATION"), in a heavy, lavender 3D "gaspipe" lettering style against an array of purple lines. Some more rays sweep across the words and shine, then the background would fade to black with more flashes from the surrounding rays.
 
'''Trivia:'''
*This logo was parodied in the music video for "DVNO" by the electro house group Justice, with even more high-tech effects.
*The HBO short-form interstitial series Behind the Scenes, which aired between features from the early 1980s to about the early 1990s, had one episode titled "A Closer Look: Inside the HBO City" devoted to showing virtually all the work behind this logo and how the ideas of the bumper came up. The episode can be viewed here.
*The Nostalgia Critic took a look at this bumper in his "Rise of the Commercials" video, in which he praised it.
*Every summer in Bryant Park (one block away from HBO's headquarters in New York City), HBO showcases movies projected on a massive screen to the audience. The long version starting from the fog is played before each feature. The intro begins with "Bryant Park Summer Film Festival" in an old fashioned red and yellow font. Then the intro continues as normal. Some organizers and moviegoers in the park have been known to dance to the music.
 
'''Variants:'''
*A slightly more common version starts off with the city covered in fog (which slowly clears up), then has the camera pan across the city as usual.
*A short version of the logo that starts before the "big bang" was shown most often (the long version would only be used for new features).
*There were multiple different endings used depending on what type of program was shown. They include "HBO Feature Presentation" (the standard version), "HBO Premiere Presentation" (for HBO Premiere Films before they were renamed to HBO Pictures), "HBO Family Showcase", "HBO Classic Feature", "HBO Theatre", "HBO Music", "HBO Saturday Night Movie", "HBO Sunday Night Movie", "HBO Special", "HBO Comedy", "HBO Rock", "Standing Room Only", "HBOriginal", "HBO Sports", "On Location", and "World Premiere Presentation".
*Two April Fools Day variants that used a much cheaper version of the city with HBO monolith, and end card also exist: one used "HBO Feature Presentation" in the style of a rebus puzzle (H-bee-O Feet-Y-oar Present-A-shun) which flipped up into the screen, while the other had the "lyrics" to the song in a "follow the bouncing ball" style over the model city. When we reach to space, the familiar HBO is now in aluminum foil held by string and is spins around by a hand. "HBO FEATURE PRESENTATION" in cheaply arranged paper letters fade in on a black background with a pair of live-action hands making odd movements briefly over it (the rebus puzzle version also faded to this, but with only a half-second of hand movement).
*Some end cards had the lines colored royal blue or a red-gray gradient.
*A somewhat rare version exists. After the man tunes the cable to HBO, we can see his family sharing popcorn while HBO started to be tuned on TV before zooming out the window. This was apparently used in the first weeks this intro debuted.
*Occasionally, during debuts of popular films, when the streaks move around the "O" it would cross-fade into a promo, and when the promo ended it would fade back to the "Feature Presentation" version, which would end as normal.
*For HBO's joint venture with Silver Screen Partners, the part in space had been adapted for their logo; this was only seen on the 1984 movie Flashpoint.
*On HBO Hungary in the mid-90s, a bumper has the full logo playing as normal until the end where the HBO logo fades away before the rays appeared, then a still "HBO" logo appeared in front of the space background.
 
 
'''FX/SFX:''' The city cars, wind, and the light sounds in the end. It's worth nothing that not a single computer-generated image was used to make this bumper. The city is an intricately detailed model with lightbulbs placed under the houses, from which a motorized camera was used to film it. There were also crew members who puffed smoke into the city to add the atmosphere. The starburst before the HBO logo appears is the "stargate" animation, made with two pieces of art and is moved around and shot frame-by-frame (Scanimation-eqsue animation). The HBO logo itself is a model made of brass and is chrome-plated and combined with the starry sky background. The part with the colored rays was actually a series of fiber optics with motors and gears and pulleys used to change the colors and move them around and put inside the chrome "O". All of this work, done by Liberty Studios in New York City, should show you how wildly impressive this opener is.
 
'''Music/Sounds:''' The sounds of the TV in the opening scene, then some honking horns and city noises (or, in the short version, a whoosh). A piano/string chord is heard, which leads into a dramatic orchestral theme that gets progressively more tense, eventually becoming a very loud, upbeat, almost disco-style horn-driven overture, ending with synth sweeps (representing the rays "inside" the "O"). Composed by Ferdinand J. Smith with a 65-man orchestra. Awesome music!
 
'''Music/Sounds Trivia:''' There is a full length pop version of the theme, also composed by Ferdinand Smith. You can listen to it here. Another version of said extended remix with lyrics, known as "The Fantasy", exists as well.
 
'''Music/Sound Variants:'''
*For the first few months the open was used, a different end-tune that was similar to the "HBO Special" version played instead of the normal end.
*For the "Family Showcase" variant, the music would get softer and play an uplifting theme just after the "O" disappears.
*For the "HBO Music/HBO Rock" variants, a rock guitar tune would play near the end.
*For the "HBO Special" variant, a faster-paced horn tune would play, which sounds kind of like a game show theme.
*For the "Standing Room Only" variant, an upbeat, fast-paced tune would play.
*For the "On Location" variant, a slow, jazzy tune would play.
*One April Fools variant had the theme being played on kazoos, while a "BOING!" sound is heard while the aluminum HBO comes in on the background.
*For the "HBO Comedy" open, a "comedic" tune would play.
*For the "cross-fade promo" version, a voice-over would begin speaking as we enter the interior of the "O", and the first variant mentioned played under the VO at the end.
*For the "HBOriginal" variant, a noir film style piece would play.
 
'''Availability:''' Extinct, but it was used for a stunning 20 years thanks to its popularity, so it shouldn't be difficult to find on old tapes. It can also be seen on HBO's YouTube channel. You can also see this before movies in Bryant Park in New York City, shown every Monday evening in summer. Makes a surprise appearance on the 2019 special Dan Soder: Son of a Gary.
 
'''Editor's Note:''' One of the most--or even arguably the most--beloved and iconic opening bumpers of the 1980s, thanks to the sheer amounts of detail and effort put into the visuals, and its iconic music, which HBO has consistently continued to use in modified forms ever since.
 
=== 11th Opening (November 1, 1986-October 31, 1997)===
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<center><youtube width=240 height=185>MZeZ5ralwP0</youtube></center>
 
'''Nicknames:''' "Non-Primetime HBO", "Neon '80s Geometric HBO"
 
'''Opening:''' We see a heliotrope HBO logo across a vertical filmstrip with light rays being shot through it. The camera pans around and zooms back from several CGI squares glowing various neon colors. Then, the lights shoot out the last square and light up a group of small dots glowing rainbow colors, then zoom out to reveal a light-purple HBO logo with "Movie" written in script in a raspberry-like color with the rainbow circles on a black background behind it.
 
'''Variants:'''
*In Hungary, "Mozi" (Hungarian for "movie") appears below, with the colors appearing brighter.
*In Poland, "Film" replaces "Movie."
*In Brazil, "Apresenta" (Portuguese for "presents") appears below.
*Most other countries probably have "movie" written in their own native language as well.
 
'''FX/SFX:''' The pan-down from the CGI squares, the lasers lighting the dots, the zoom out to the HBO Movie logo. This is very professional late '80s animation, done by Pacific Data Images, in addition to those gorgeous neon rainbow colors.
 
'''Music/Sounds:''' A loud electric guitar tune, which culminates into a brief, funky new wave theme that at the very end ends with another electric guitar strum and a twinkling fade-out. This half sounds sort of like Speak & Spell-era Depeche Mode.
 
'''Availability:''' Extinct, though it was used for 10 years. It was last seen on HBO in the late '90s. A very common find on HBO home recordings.
 
'''Editor's Note:''' A very well-animated CGI effort.
 
 
=== 12th Opening (1986-1998)===
 
'''Opening:''' On a violet/white CGI background with a dark blue CGI floor, we see many colored shapes zooming through the screen. A black rectangle zooms in slowly, along with other ones forming a mantel-like shape, where a hot pink HBO logo rises up, and as the camera stops, the gold words "SPECIAL PRESENTATION" zoom out with a shadow effect and plasters itself on the front of the mantel with the HBO letters turned on a slight angle (a la 20th Century Fox).
 
'''FX/SFX:''' The zooming and rising.
 
'''Music/Sounds:''' A synthesized rock fanfare with guitar and drums.
 
'''Availability:''' Mainly appeared on HBO specials in the late '80s-early '90s, though it appeared as late as 1998. It appeared on The Roseanne Barr Special and George Carlin's Jammin' in New York. Most of the specials are on home video; the latter title contains it. It also appeared when HBO aired The Celluloid Closet.
 
'''Editor's Note:''' None.
 
 
=== 13th Opening (1990-1994)===
 
'''Nicknames:''' "HBO Pendulum"
 
'''Opening:''' We see a countdown with the letters "H", "B", and "O". Suddenly, a CGI globe appears. It bounces into the next floor, which says "MOVIES", and bounces onto a filmstrip. An "M" bounces it onto the next floor, which says "BOXING". The globe and a letter "B" fight with each other, pushing the globe onto the next level, which says "MUSIC". A bunch of globes appear. Three of the globes turn red and bounce onto the next floor, which says "FAMILY". An "F" juggles them, throwing them into the next floor, which says "COMEDY". A letter "C" laughs as the countdown appears again. It turns into an "O", which is the HBO logo. The globe bounces into the middle of the "O".
 
'''FX/SFX:''' CGI animation. This was done by Jill Taffet at Pacific Data Images.
 
'''Music/Sounds:''' A calypso/rock theme.
 
'''Availability:''' Extinct.
 
'''Editor's Note:''' None.
 
 
=== 14th Opening (1990-1993)===
 
'''Opening:''' On a reddish-black orange background is a clear filmstrip. Squares fly through the sprocket holes of the strip. A circle with lines appears on there as well made in the style of the countdown seen on some films. A circular light beam is seen underneath where the circle is. The circle animates like the 3-2-1 Countdown, except it counts down as “H”, “B”, and “O.” As this happens, the camera pans to the left and closes in on the countdown with the beam of light extruding through the circle. After the “O” counts down, the circle turns into an “O” and another “O” flies through the film strip and flies through the beam of light with several “O”s joining in. More light beams are seen on the left and right as everything turns blue. The screen then scrolls to a stone platform where the “O”s land and the screen pans out revealing it’s part of the word “ORIGINAL” with blue lines above and below. As this happens “THE HBO” scrolls right and rests above “ORIGINAL” and below that is the word “MOVIE”. The platform has two sets of four light beams seen vertically and horizontally above the words. A filmstrip is seen moving below the platform as spotlight shines through the bumper twice.
 
'''FX/SFX:''' The filmstrip, the countdown, the lighting. Pretty ambitious computer animation from the early 90s.
 
'''Music/Sounds:''' It begins with an electric guitar solo, then going into rock synthesized piece with bells and jingles heard during the flying "O"s and the bell sounds are also synched with the "O"s landing on top of each other.
 
'''Availability:''' Extinct. Was seen at the beginning of TV movies produced by HBO at the time and only on their original broadcasts.
 
'''Editor's Note:''' None.
 
 
=== 15th Opening (November 1, 1997-November 4, 1999)===
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<center><youtube width=240 height=185>JWulJmCTRCs</youtube><youtube width=240 height=185>Gl_mcl6Q5I8</youtube><youtube width=240 height=185>AAlh-Ql7M_0</youtube><youtube width=240 height=185>F6tzlpY4mx8</youtube><youtube width=240 height=185>l9K3qqwe5N8</youtube><youtube width=240 height=185>smQkcMbuzhQ</youtube><youtube width=240 height=185>yQ54MVEQiW0</youtube><youtube width=240 height=185>zLNNMS7QuDA</youtube><youtube width=240 height=185>FDIb8lPvV8k</youtube></center>
'''Nicknames:''' "HBO 1997"
 
'''Opening:''' In a widescreen effect (the letterbox bars have a black and blue background), we see the white words "FEATURE PRESENTATION" appear over the HBO logo seen in many situations (like the ITV "Hearts" idents from the same time). For example, one scenario involves the HBO logo inside a limo with several paparazzi stumbling to get to the limo and taking several pictures. Another features a zoom-up from a skyscraper to reveal the skyscraper is in the shape of the HBO logo (an influence on the next logo). Finally, another one shows the HBO logo in a fish form.
 
'''Variant:''' The first few uses of this logo had a brief look at the movie that's going to play. The logo would start as usual, but then the word "NOW" would zoom in. Some clips from the following movie would then play. Then, the appearance of the HBO logo in this logo would appear, with the "NOW" animation playing again, and then the full logo would play as normal after that.
 
'''FX/SFX:''' CGI animation, often mixed with live action. Done by Telezign.
 
'''Music/Sounds:''' The 12-note 1982 fanfare heard in different instruments depending on the variant. The "Now" variant features an announcer saying over the music "It's on, now. [brief description of movie]. [2 actors from movie] in, [movie title]. It's on HBO, right now."
 
'''Availability:''' Extinct. These opens were only used for two years before the next one came along (see below).
 
'''Editor's Note:''' None.
 
=== 16th Opening (November 5, 1999-April 1, 2011)===
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<center><youtube width=240 height=185>axqu4wDCrXA</youtube><youtube width=240 height=185>kNoASUk9Buc</youtube></center>
 
'''Nicknames:''' "The Road", "HBO 2000", "Welcome to the New Millennium, HBO!", "HBGlow", "HBO in the Harbor", "HBO City Revisited", "HBO City II"
 
'''Opening:''' We see a busy street corner with a theater (a homage to the original theater from the 1982 opening) whose marquee reads "HBO FEATURE PRESENTATION". We zoom into the theater, pass the box office (a homage to the zooming box office from the 1979 opening) and into a bright light. We end up zooming down a street in a residential neighborhood with cars driving and people walking about. The camera goes through a bridge superstructure shaped like an "H". We end up zooming down a rural highway, passing farms and such. After we hit some fog, we are on a mountain road, flying over a pit, and we head down a "B" shaped tunnel. We end up on a desert road surrounded with gorges and cliffs at the other end, and we zoom into a truck with an "O" shaped, cylindrical tank, taking us through another transition. We end up zooming through a CGI rendering of "HBO City" from the 1982 opening, then into a skyscraper-filled downtown. Passing through the buildings with a lens flare effect, we travel down a freeway as lights quickly power up from behind buildings, and then more lights activate ahead of us. The camera pans and takes us into an aerial view above the clouds, and we see the spotlights are outlining an HBO-logo shaped harbor. The 3D letters "FEATURE" go into place over the HBO logo, and a flash below that brings forth the word "PRESENTATION" on a black rectangle as we tilt above the HBO-harbor.
 
'''Variant:''' A shorter, much more common version of this logo was available, which starts off with the lights lighting up. The full version as described above was only shown on Saturday night movie premieres.
 
'''FX/SFX:''' Breathtaking CGI from Pittard Sullivan! A nice computer generated opener inspired by HBO's original stop-motion effort.
 
'''Music/Sounds:''' A powerful, dramatic orchestral fanfare that uses the 12-note HBO fanfare at the beginning, and near the end. During the "HBO City" sequence, there are whooshes that can be heard from passing cars and buses.
 
'''Availability:''' Extinct, but it was used for 12 years, so it may appear on old tapes, DVDs, and/or digital recordings. Also appeared on most of the HBO multiplex channels from 2002 on (with the exception of HBO Family).
 
'''Editor's Note:''' A very suitable successor to the iconic 1982 bumper, with spectacular computer graphics and an amazing orchestral fanfare.
 
=== 17th Opening (April 2, 2011-December 31, 2016)===
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'''Nicknames:''' "HBO 2011", "HBO Aurora", "HBOredom", "The Personification of All That is Corporate", "Yawn Box Office", "Home Boring Office", "HBO of Boredom"
 
'''Opening:''' On a black background, a flash appears. Then, the flash turns into a cerulean aurora background and as it does so, the HBO logo on the left and the words "Feature Presentation" (set in Gotham Book) on the right appear.
 
'''Variant:''' Other channels have their logo in place of their partner logo. Examples are HBO Latino (which replaces the text with "Pelicula") and HBO Family.
 
'''FX/SFX:''' The flash. The animation in this bumper is done by Jesse Vartanian.
 
'''Music/Sounds:''' A brief ascending section of strings, followed by an orchestrated version of the 12-note HBO fanfare. HBO also made a prototype fanfare featuring just a latter part of the music out of just a bass and violin, which was exclusively used on HBO Family.
 
'''Music/Sounds Variant:''' A alternate version exists where the HBO fanfare sounds different and using the familiar tone from the 16th opening. It was also heard on HBO Canada.
 
'''Availability:''' Extinct. Although HBO USA retired this bumper on July 4, 2014, HBO Asia continued to use this opening until December 31, 2016.
 
'''Editor's Note:''' While not a badly-animated logo, this effort is very simplistic and boring, which is especially sad considering HBO's history of eye-dazzling opening bumpers.
 
=== 18th Opening (July 5, 2014-)===
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'''Nicknames:''' "HBO 2014", "The HBO Gallery", "HBOredom II", "The Second Personification of All That is Corporate", "Yawn Box Office II", "Home Boring Office II", "iHBO", "HBO On an iPhone", "HBO GO/Now Ident", "HBO of Boredom II"
 
'''Opening:''' On a black background, pictures from various movies (which change frequently depending on what's being shown on HBO at the time) fade in and drop. Then, they fade out and drop down again. Then, the HBO logo and the words "Feature Presentation" from the previous logo drop down.
 
'''Variants:'''
*On HBO Family, the background is white, the word "FAMILY" is under the HBO logo. There is also a variation of that bumper in which the background is white, and the HBO logo and "Feature Presentation" are in light blue.
*Two versions have been exclusively used on HBO Asia: the first is the ''Game of Thrones'' version which features a teal-colored ''Game of Thrones'' background with the GOT logo below fading in. The second one is the ''Westworld'' version with the movie pictures being in B&W and the ''Westworld'' logo fading in below at the end.
*Sometimes, a movie picture is still here at the left as all the pictures drops down, while the split with the HBO logo and "Feature Presentation" appears in the right.
 
'''FX/SFX:''' The animation, which is even more simple than the last bumper.
 
'''Music/Sounds:''' Depending on the version:
*Same as before, but an announcer says "And now, an HBO feature presentation".
*There's also a different variant where an announcer says "And now, an HBO feature presentation: [movie title]."
*On HBO Asia, there's no announcer. The same on HBO Family USA.
 
'''Music/Sounds Variants:'''
*On the HBO Asia ''GOT'' version, it uses a different orchestrated fanfare.
*A alternate fanfare from the previous opening is used.
 
'''Availability:''' The normal version is retired in US as of March 4, 2017; the HBO Family version is still being used. Debuted on HBO Asia on January 1, 2017.
 
'''Editor's Note:''' Impressively, this bumper manages to be even more boring than the last, looking more like something out of an iPhone app as opposed to a television bumper. Thankfully, this changes with the next bumper.
 
=== 19th Opening (March 4, 2017-)===
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'''Nicknames:''' "HBO 2017", "The HBO City of Tomorrow", "HBO City in the Future", "HBO in the Futuristic World", "HBO City III"
 
'''Opening:''' We fade in to a small shot of a man holding a bowl of popcorn. As the camera pans to the right, we see him walking towards his wife, seen snuggling up with a blanket on a sofa. In the background we can see two sets of home plants, a desk lamp, a set of magazines, and two glasses of (what is believed to be) wine. On the wall, we see a canvas print of another apartment. Below the couch, a pair of shoes are visible. The man places the popcorn on a table, settles down with his wife, and turns on the TV. As we zoom out through a window, a suitcase-style turntable can be seen. Zooming further out of the apartment, we see a few more sets of apartment complexes. Another pair of shoes can be seen tangling from a telephone wire. Panning further to the right, we see two streetlamps. We then zoom out from the streets into the room of two teenage siblings; an older sister and a younger brother. The wall is covered with fan posters of various celebrities. Zooming further out, we see the sister on her bed, and the brother on a large cushion. The brother holds a tablet towards his sister. Zooming out even further, we reach a balcony. In it, a patio table and a bicycle can be seen. As the camera zooms further out, we zoom out into the living room of another apartment complex. This scene is basically a recreation of the 10th opening, with a few modern touches added (e.g. cushion couches on a rug next to a flat-screen TV, which is showing a portion of the 10th opening (the part where we zoom into the "O"). As we zoom out again, it is noticeable that the apartment complex is actually a home, nested on a floating brick lawn. More apartments and condominiums are nested next to the home. We zoom in to the living room of yet another apartment. The first thing noticed is the flat-screen TV, which is also showing the 10th opening. In it, a group of college students are seen on a couch, with one of them serving a snack. As we zoom out yet again, a man, holding his phone, can be seen on the balcony of yet another apartment. After that, the camera zooms out further and further. It is then revealed that the city is masked in the HBO logo, set over a dark sky background on a flat grassy plain, with a river shown beside it. The words "MOVIE PREMIERE" are seen below the logo. At this point, everything shown inside the towering logo is no longer noticeable in detail.
 
'''Trivia:''' This opening was made by Imaginary Forces.
 
'''Variants:'''
 
* There is a more common short version that starts near the end when the HBO logo is revealed, and the next under the logo reads "MOVIE PRESENTATION".
* On HBO Latino, it reads "PRESENTACIÓN DE PELÍCULA" at the bottom.
 
'''FX/SFX:''' There is so much detail that it is near impossible to describe everything going on in the logo. A truly breathtaking blend of live-action and CGI and an amazing homage to the 10th and 16th openings.
 
'''Music/Sounds:''' Similar to that of the 16th opening, it's another powerful, epic orchestral fanfare that incorporates the 12-note 1982 fanfare, starting with only a piano, before progressing with some strings, and leading into a full, passionate orchestra. Plus, you can hear the city noises and river sounds. Composed by Man Made Music.
 
'''Availability:''' Debuted on February 28, 2017 as an unlisted video on HBO's YouTube channel. This full version premiered on HBO on March 4, 2017, before its premiere of X-Men: Apocalypse, and can be seen before new movies every Saturday night. The short version can be seen before most movies on the HBO channels (except HBO Family, and if there are promos before the movie).
 
'''Editor's Note:''' To say the least, this more than makes up for the two previous bland bumpers. An amazing combination of CGI and live-action and another fantastic musical score makes this a perfect successor to the 1982 and 1999 openers.
 
[[Category:Television Logos]]
[[Category:American Television Logos]]
[[Category:American Logos]]
[[Category:Television IDs]]
[[Category:WarnerMedia]]
[[Category:WarnerMedia]]
[[Category:HBO]]
[[Category:American Bumpers]]

Revision as of 05:19, 16 February 2021

Please see the CLG page for this article, as it is more consistently updated there than it ever could be on here.

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