Hallmark Entertainment: Difference between revisions

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Hallmark Entertainment (view source)

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{{NeedsImages}}
{{NeedsImages}}
Logo descriptions by James Fabiano
{{PageCredits|description=James Fabiano|capture=Eric S. and TheEriccorpinc|video=Eric S., EnormousRat, and mcydodge919}}
Logo captures by Eric S. and TheEriccorpinc
Video captures courtesy of Eric S., EnormousRat, and mcydodge919


Background: Hallmark Entertainment was a production company owned by Hallmark Cards. It was formed in 1994 after Hallmark purchased and renamed RHI Entertainment. In 2006, the founders of RHI re-purchased the company and reverted it back to the RHI name.
===Background ===
Hallmark Entertainment was a production company owned by Hallmark Cards. It was formed in 1994 after Hallmark purchased and renamed [[RHI Entertainment]]. In 2006, the founders of RHI re-purchased the company and reverted it back to the RHI name.


=== 1st Logo (October 8, 1994-September 28, 1996) ===


{{Gallery|align=center|mode=packed|height=200|width=
|Hallmark Entertainment (1994) - Videotaped.png|
|Hallmark Entertainment Distribution.png|
}}
{{YouTube|id=Zb8zLsfJ034}}


1st Logo
'''Nicknames:''' "The Stamp", "The Plate", "Hallmark Plate"


(October 8, 1994-September 28, 1996)<gallery mode="packed" heights="221">
'''Logo:''' On a stylized {{Font color|saddlebrown|brown}} or black background, a {{Font color|gold|gold}} plate with the word "{{Font|Times New Roman|'''HALLMARK'''}}" on it backwards fills the screen. As the camera backs away, it's revealed to be a stamp that stamps a {{Font color|silver|silver}} rectangle as the image turns around. The rectangle continues to rotate until it stops in the center, revealing the following text on it (with lines above and below it):
File:Hallmark Entertainment (1994) - Videotaped.png
File:Hallmark Entertainment Distribution.png
</gallery>
https://www.youtube.com/watch?v=Zb8zLsfJ034


Nicknames: "The Stamp", "The Plate", "Hallmark Plate"
<center>{{Font|Times New Roman|'''HALLMARK'''</br>ENTERTAINMENT}}</center>


Logo: A gold plate with letters to "HALLMARK" backwards fills the screen, then as the camera backs away it's revealed to be a stamp that, well, stamps a silver rectangle as the image turns around. The rectangle continues to turn around until it stops in the center, revealing that it reads:
'''Variant:''' Sometimes, "{{Font|Times New Roman|Distributed By}}" fades in after the logo forms.


________________
'''FX/SFX:''' The "stamp".


HALLMARK
'''Music/Sounds:''' None or the ending theme.


ENTERTAINMENT
'''Availability:''' It's seen at the end of Hallmark-owned shows whenever they are reran.


all against a stylized brown or plain black background. There are lines above and below the name.
'''Editor's Note:''' None.


Variant: Sometimes, "Distributed By" would fade in after the logo forms.


FX/SFX: The "stamp".
=== 2nd Logo (October 23, 1994-June 17, 2006) ===


Music/Sounds: None or the ending theme.
{{Gallery|align=center|mode=packed|height=200|width=
|Hallmark Entertainment (1998).png|
|Hallmark Entertainment (1998) - Stretched Version.png|
|Hallmark Entertainment (1997).png|
|Hallmark Entertainment (1997) - Filmed Version.png|
}}
{{YouTube|id=HH7jqFaByHc|id2=5Q2P7FWjyRk|id3=WjwaiHk5zC0}}


Availability: It's seen at the end of Hallmark-owned shows whenever they are reran.
'''Nicknames:''' "The H Ribbon", "Hallmark Ribbon"


Editor's Note: None.
'''Logo:''' On a black background, we see a stylized "{{Font color|silver|'''H'''}}" made of ribbons, which is surrounded by a box zooming in, while "{{Font color|silver|{{Font|Times New Roman|'''HALLMARK''' ENTERTAINMENT}}}}" in a {{Font color|silver|silver}} Times New Roman font moves up and places itself under the box. When it's completed, the logo zooms back a bit.


'''Variants:'''
* A filmed version exists.
* Sometimes, "Distributed by" or "In Association With" appears above the logo.
* At the beginning of some TV movies, "PRESENTS" appears below.
* Occasionally, the copyright stamp is omitted.
* There is a version where the logo appears on a {{Font color|goldenrod|dusty light yellow}} background. The border is smaller while the text is much larger, and both are in black.
* A still variant without the "{{Font color|silver|'''H'''}}" logo can be seen in ''The Poseidon Adventure''.


'''FX/SFX:''' The zooming.


2nd Logo
'''Music/Sounds:''' The closing theme of the show, silence, or a short flourish fanfare.


(October 23, 1994-June 17, 2006)<gallery mode="packed" heights="231">
'''Music/Sounds Variant:''' Sometimes, especially during the logo's early years, an alternate 8-note orchestral theme is heard.  
File:Hallmark Entertainment (1998).png
File:Hallmark Entertainment (1998) - Stretched Version.png
File:Hallmark Entertainment (1997).png
File:Hallmark Entertainment (1997) - Filmed Version.png
</gallery>
https://www.youtube.com/watch?v=HH7jqFaByHc


https://www.youtube.com/watch?v=5Q2P7FWjyRk<nowiki/>https://www.youtube.com/watch?v=WjwaiHk5zC0
'''Availability:''' Rare. It was seen on TV shows and movies made by Hallmark Entertainment of the era.  
* It's retained on DVD releases of ''The Secret World of Alex Mack'' and ''Farscape''.
* This can be seen on the TV movie ''Sabrina, the Teenage Witch'', followed by the first NBCUniversal logo.
* On recent prints of ''Alice in Wonderland'' (1999 TV movie), the [[Sonar Entertainment]] logo plasters this one. The IAW variant appeared on the original CBS airing of ''Get To The Heart: The Barbara Mandrell Story''.


Nicknames: "The H Ribbon", "Hallmark Ribbon"
'''Editor's Note:''' It's a well-crafted logo for its time, though some might think the "H" ribbon represents an "X".


Logo: On a black background, we see a stylized H made of ribbons, which is surrounded by a box zooming up on us, while "HALLMARK ENTERTAINMENT" in a grey Times New Roman font moves up the place itself under the box. When it's completed, the logo zooms back from us a bit.
{{TV-Navbox}}


Variants: A filmed version exists.
[[Category:American logos]]
 
[[Category:Television logos]]
Sometimes, "Distributed by" or "In Association With" would be seen on top.
[[Category:American television logos]]
 
At the beginning of some TV movies, "PRESENTS" appears below.
 
Occasionally, the copyright stamp is omitted.
 
There is a version where the logo appears on a dusty light yellow background.
 
The border is smaller while the text is much larger. Both of them are in black. A still variant without the "H" logo can be seen in The Poseidon Adventure.
 
FX/SFX: The zooming.
 
Music/Sounds: The closing theme of the show, silence, or a short flourish fanfare.
 
Music/Sounds Variant: Sometimes, especially during the logo's early years, an alternate 8-note orchestral theme is heard.
 
Availability: Rare. It was seen on TV shows and movies made by Hallmark Entertainment of the era.
 
It's seen on The Secret World of Alex Mack and Farscape, which was retained on DVD releases.
 
This can be seen on the TV movie Sabrina, the Teenage Witch, followed by the first NBCUniversal logo.
 
On recent prints of Alice in Wonderland (1999 TV movie), the Sonar Entertainment logo plasters this one. The IAW variant appeared on the original CBS airing of Get To The Heart: The Barbara Mandrell Story.
 
Editor's Note: It's a well-crafted logo for its time, though some might mistake the H ribbon as resembling an X.
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