DreamWorks Animation: Difference between revisions

|formerly=DreamWorks Animation SKG Inc.<br>(2004-2016)

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|parent=DreamWorks Pictures<br>(1994-2004)<br>Independent<br>(publicly traded)<br>(2004-2016)<br>NBCUniversal<br>(2016-)

*The general theme used for the logo is a variation of [https://www.youtube.com/watch?v=zEtYTEUOPWI Fairytale], from the first Shrek film.  

|DreamWorks Animation 2010.webp|2nd Logo (March 26, 2010-June 2, 2017)

|DreamWorks Animation How to Train Your Dragon The Hidden World.png|3rd Logo (November 24, 2017-)

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===1st Logo (May 15, 2004-November 17, 2009)===

'''Trivia:''' This logo would later be used as one of the sky backgrounds used for the DVD and Blu-ray menus to ''Shrek Forever After'', albeit zoomed in.

'''Variants:'''  

*On ''Over the Hedge'', only the line appears below the name. A rare version of this exists where it has the boy and the moon above; however, unlike the former, this actually wasn't used on any films, it's only known to have appeared on the trailer for ''Flushed Away'' and a teaser for ''Bee Movie''.

*On ''Madagascar: Escape 2 Africa'' and ''Monsters vs. Aliens'', there are more clouds than usual and it stays on the moon when the kid releases the balloons, as the name fades in below.

* On a teaser for ''Over the Hedge'', an odd variant appeared where the moon and kid are more white than usual (similar than the 2009 logo) and the logo is slightly stretched from top to bottom, having the effect of cutting the moon off slightly at the top of the frame. This was also a placeholder logo for their DVDs.

===2nd Logo (March 26, 2010-June 2, 2017) ===

'''Variants:'''

*There is a 20th anniversary variant of this logo created in 2014. The moon is pushed to the right more to accommodate room for the "2" on the left (with the moon taking the place of the "0" to form the "20") as the word "YEARS" appears underneath. Also, the logo is still. This can be seen on ''How to Train Your Dragon 2'' and ''Penguins of Madagascar''.

**On the aforementioned anniversary brand campaign, it starts as normal, but when the boy's fishing hook swings by the screen, it sweeps up letters that form the word "YEARS" which then settle underneath the moon. From there, the number "2" appears to the left of the moon (with the moon taking the place of the "0" to form the "20") and the words "OF DREAMS" and "AND LAUGHTER" fade in below "YEARS" in columns. The DreamWorks text (without the line and "ANIMATION SKG") then fades in above the "20", as copyright information appears underneath the logo.

===3rd Logo (November 24, 2017-) ===

'''Trivia:''' On October 12, 2022, DreamWorks Animation posted a 60-second compilation of the logos and its variants (mostly those from [[DreamWorks Animation Television]]) (including the DreamWorks Pictures logo, as well as the tail end of Universal Pictures logo from the ''Jurassic World: Camp Cretaceous'' variant of the DreamWorks Animation Television logo), backed by the music from the 1st logo and "Fairytale" from ''Shrek'', the song that was a part of the fanfare, on the studio's Facebook and Twitter pages [https://twitter.com/Dreamworks/status/1580289767987900416 here].

'''Variants:'''

*On trailers, the byline is already there when the name forms.

**An inverted version of this appeared on ''Trolls Holiday'' (where this logo debuted).

*A still version exists.

===4th Logo (25th Anniversary) (April 10, 2020)===

'''Technique:''' CGI.

===5th Logo (December 21, 2022-) ===

'''Logo:''' Over a clear night sky, the Moon Child from the previous logo stands up from their crescent, grabs it, and starts flying while the moon vanishes into light. As the camera then pans throughout the sky, they pass by various DreamWorks characters from various franchises and films; in order, the Bad Guys (from their self-titled film, all inside a car, with Mr. Wolf pointing a finger gun at the Moon Child, which they do back), Toothless (from ''How to Train Your Dragon'', who flies out of a constellation and towards us), Po (from ''Kung Fu Panda'', on an island with a temple, performing a gesture), Ted Templeton Jr. (from ''The Boss Baby'', on the other side of the island, surrounded by toy blocks and a baby bottle), and Poppy (from ''Trolls'', inside a bubble). The Moon Child high-fives her, causing the bubble to burst and the scene to transition into a sunny atmosphere, with some hills and a riverbank. The Moon Child then passes by Shrek, Princess Fiona and Donkey (all from ''Shrek''), the former two of whom they wave goodbye to. The Moon Child then flies above the clouds, into the cloud background from the 3rd logo (with more defined clouds this time). As they stop in front of the moon, the Moon Child casts their rod, forming the print logo design. As this happens, the text from the 3rd logo fades in under the moon.

'''Trivia:'''  

*The child's crescent was a moon before, but now the logo is inside a full moon, rather than a crescent.

* The sequence lasts 32 seconds and took eight months to create.

===References===

[[Category:Comcast]]

[[Category:American animation logos]]