Draft:AMC Theatres: Difference between revisions
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Text replacement - "'''Music/Sounds:'''" to "'''Audio:'''"
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'''Technique:''' Cel animation by Barbara Garner, with footage from the [[Cascom]] Select Effects Library. The print logo was designed by [[Cinema Concepts]]. | '''Technique:''' Cel animation by Barbara Garner, with footage from the [[Cascom]] Select Effects Library. The print logo was designed by [[Cinema Concepts]]. | ||
''' | '''Audio:''' An abridged excerpt of the library music tune "Olympic Champion 1" by [[Keith Mansfield]] from 1978. | ||
===2nd Opening (1983-1986)=== | ===2nd Opening (1983-1986)=== | ||
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'''Technique:''' Early computer graphics. | '''Technique:''' Early computer graphics. | ||
''' | '''Audio:''' An ominous synth noise, then chimes, then a synth-brass fanfare. An announcer is also present, who recites "AMC welcomes you to the finest in motion picture entertainment. You are about to experience a movie the way it was meant to be seen-and heard. And now, our feature presentation." | ||
===3rd Opening (1986-1990)=== | ===3rd Opening (1986-1990)=== | ||
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'''Technique:''' Live-action and early CGI. The previews only uses CGI. | '''Technique:''' Live-action and early CGI. The previews only uses CGI. | ||
''' | '''Audio:''' A synth orchestra theme. | ||
===4th Opening (1990-1991)=== | ===4th Opening (1990-1991)=== | ||
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'''Technique:''' CGI by Metrolight Studios. | '''Technique:''' CGI by Metrolight Studios. | ||
''' | '''Audio:''' Another synthesized theme, with a choir at the end. | ||
===5th Opening (1991-1994)=== | ===5th Opening (1991-1994)=== | ||
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'''Technique:''' CGI from Metrolight Studios. | '''Technique:''' CGI from Metrolight Studios. | ||
''' | '''Audio:''' A bass, which transitions into an orchestral theme as Clip flies on the film reel. | ||
'''Trivia:''' This opening was parodied in the animated comedy ''The Critic.'' In the episode "Dial M for Mother" a film reel character similar in design to Clip is comedically sucked into a film projector with musical cues close to the original animation. | '''Trivia:''' This opening was parodied in the animated comedy ''The Critic.'' In the episode "Dial M for Mother" a film reel character similar in design to Clip is comedically sucked into a film projector with musical cues close to the original animation. | ||
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'''Technique:''' CGI from Metrolight Studios. | '''Technique:''' CGI from Metrolight Studios. | ||
''' | '''Audio:''' An orchestral theme, ending with the same jingle from the last logo. | ||
===7th Opening (1996-November 2002)=== | ===7th Opening (1996-November 2002)=== | ||
<gallery mode="packed" heights="200"> | <gallery mode="packed" heights="200"> | ||
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'''Technique:''' CGI from Metrolight Studios. | '''Technique:''' CGI from Metrolight Studios. | ||
''' | '''Audio:''' First, an orchestra tuning, which is a sample called "Intro Tune" from Peter Siedlaczek's Orchestral Colors, and as the notes drop from the stand, another orchestra theme plays. Composed by Phillip Pelletier. | ||
'''Music/Sounds Variant:''' The AFI's 100 Years 100 Movies variant utilizes Randy Edelman's score from ''Dragonheart''. | '''Music/Sounds Variant:''' The AFI's 100 Years 100 Movies variant utilizes Randy Edelman's score from ''Dragonheart''. | ||
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'''Technique:''' CGI from Metrolight Studios made using Alias Wavefront Maya. The studio would close down a year later. | '''Technique:''' CGI from Metrolight Studios made using Alias Wavefront Maya. The studio would close down a year later. | ||
''' | '''Audio:''' We hear horns, a triangle sound plays when Clip exits the popcorn bag. Then the music plays along with Clip's actions. When he taps the soft drink, a bombastic orchestra ensues. | ||
===9th Opening (Magic Chairs) (2009-November 2013)=== | ===9th Opening (Magic Chairs) (2009-November 2013)=== | ||
<gallery mode="packed" heights="200"> | <gallery mode="packed" heights="200"> | ||
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'''Technique:''' CGI made using Autodesk Maya mixed with live action. The CGI was provided by [[Reel FX Animation Studios]]' advertising studio Radium (which has since been renamed to match the rest of the studio). The mechanics of the moving seats, which were real, were done by Reel EFX (a separate, coincidentally named company). The live-action footage of the theater (for the previews variant) is filmed outside the Steven J. Ross Theater from Warner Bros. Studios in Burbank, California, where Brownstone Street is located. | '''Technique:''' CGI made using Autodesk Maya mixed with live action. The CGI was provided by [[Reel FX Animation Studios]]' advertising studio Radium (which has since been renamed to match the rest of the studio). The mechanics of the moving seats, which were real, were done by Reel EFX (a separate, coincidentally named company). The live-action footage of the theater (for the previews variant) is filmed outside the Steven J. Ross Theater from Warner Bros. Studios in Burbank, California, where Brownstone Street is located. | ||
''' | '''Audio:''' A dreamy chime theme is heard at the beginning, which then rouses into a held wind sound. This is followed by a majestic-sounding fanfare with the sound of whooshes and the roots growing and creaking noises. Sounds of nature then accompany the fanfare along with sparkling. When the AMC logo is shown, the fanfare settles into a dramatic-sounding finish. Frank Salazar was director of the audio, with Frank Pittenger and TJ Callaway also working on it. | ||
===10th Opening (Where Movies Live) (2011-Spring 2013)=== | ===10th Opening (Where Movies Live) (2011-Spring 2013)=== | ||
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'''Technique:''' Computer animation. | '''Technique:''' Computer animation. | ||
''' | '''Audio:''' Unknown. | ||
===11th Opening (AMC Amazing) (June 2012-November 2013)=== | ===11th Opening (AMC Amazing) (June 2012-November 2013)=== | ||
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'''Technique:''' Computer animation. | '''Technique:''' Computer animation. | ||
''' | '''Audio:''' Unknown. | ||
===12th Openings (November 2013-Fall 2017)=== | ===12th Openings (November 2013-Fall 2017)=== | ||
<gallery mode="packed" heights="200"> | <gallery mode="packed" heights="200"> | ||
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'''Technique:''' All in CGI, designed by "Fletch" at Psyop under the agency Bailey Lauerman. | '''Technique:''' All in CGI, designed by "Fletch" at Psyop under the agency Bailey Lauerman. | ||
''' | '''Audio:''' It varies: | ||
* '''Action (Welcome)''': First, we hear a faint whoosh in which its reverb gets louder with a flapping sound. This segues into a dramatic fanfare with bleeping noises and explosions. As the dot is taken away, we hear the sound of the UFO powering down, and then a loud crash. A female announcer says, "Disarm your phone, soldier. Arm your senses. Engage. AMC Amazing." | * '''Action (Welcome)''': First, we hear a faint whoosh in which its reverb gets louder with a flapping sound. This segues into a dramatic fanfare with bleeping noises and explosions. As the dot is taken away, we hear the sound of the UFO powering down, and then a loud crash. A female announcer says, "Disarm your phone, soldier. Arm your senses. Engage. AMC Amazing." | ||
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'''Technique:''' CGI by Intake Studios. | '''Technique:''' CGI by Intake Studios. | ||
''' | '''Audio:''' At the beginning of every trailer for the AMC logo, is the sound of a light being turned on and the faint sound of buzzing. A whoosh is heard when the camera pans down from the logo (keep in mind that whooshes are heard every time the camera zooms through, past, or away from something in the trailer). | ||
* '''Adventure''': The first policy rule has a tense orchestral theme with the sounds of bats squeaking. After the camera flips, a faint sound of the plate sliding and a rumbling noise as the text shakes. A loud gunshot followed by bricks breaking is heard when the smoke appears on screen. The second policy rule has high ringing noises syncing with a centurion helmet. The third policy rule has loud whooshes with the sounds of doors opening. The music then calms into a mysterious-sounding theme with subtle "thoom" sounds for the "coming soon" segment. The trailer ends with the sounds of leaves rustling. The female announcer says "Welcome to AMC. Before we begin our adventure, let's talk safety. Keep an eye on any ancient artifacts, or valuables you may have brought with you. And if you spot any villainous characters with suspicious agendas, report them to our crew. In case of an alien encounter or any other emergency, be sure to search this vessel for the closest exit, and watch your step as you walk out of the theater and move far away. Now that that's covered, let's find out what's escaping soon to an AMC near you." | * '''Adventure''': The first policy rule has a tense orchestral theme with the sounds of bats squeaking. After the camera flips, a faint sound of the plate sliding and a rumbling noise as the text shakes. A loud gunshot followed by bricks breaking is heard when the smoke appears on screen. The second policy rule has high ringing noises syncing with a centurion helmet. The third policy rule has loud whooshes with the sounds of doors opening. The music then calms into a mysterious-sounding theme with subtle "thoom" sounds for the "coming soon" segment. The trailer ends with the sounds of leaves rustling. The female announcer says "Welcome to AMC. Before we begin our adventure, let's talk safety. Keep an eye on any ancient artifacts, or valuables you may have brought with you. And if you spot any villainous characters with suspicious agendas, report them to our crew. In case of an alien encounter or any other emergency, be sure to search this vessel for the closest exit, and watch your step as you walk out of the theater and move far away. Now that that's covered, let's find out what's escaping soon to an AMC near you." | ||
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'''Technique:''' CGI and live action. | '''Technique:''' CGI and live action. | ||
''' | '''Audio:''' Unknown. | ||
===15th Opening (We Make Movies Better) (2021-)=== | ===15th Opening (We Make Movies Better) (2021-)=== | ||
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'''Technique:''' Live-action, with a CGI logo at the end. | '''Technique:''' Live-action, with a CGI logo at the end. | ||
''' | '''Audio:''' Throughout the whole trailer, we hear a somber, yet powerful-sounding piano/orchestral tune. In the middle of all this, Kidman says "We come to this place for magic. We come to AMC Theaters to laugh, to cry, to care because we need them. All of us. That indescribable feeling we get when the lights begin to dim. And we go somewhere we've never been before. Not just entertained, but somehow reborn. Together. Dazzling images on a huge silver screen. Sound that I can feel. Somehow, heartbreak feels good in a place like this. Our heroes feel like the best part of us, and stories feel perfect and powerful. Because here, they are. AMC Theaters. We make movies better." | ||
'''Legacy:''' This opening is known for being the subject of certain memes. It was also parodied on the season 48 premiere of ''Saturday Night Live'', which featured Chloe Fineman as Kidman. | '''Legacy:''' This opening is known for being the subject of certain memes. It was also parodied on the season 48 premiere of ''Saturday Night Live'', which featured Chloe Fineman as Kidman. |