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General Cinema Corporation (view source)

Revision as of 22:33, 12 February 2023

227 bytes added ,  12 February 2023
Undo revision 453082 by RobowilOFFICIAL (talk) 1st logo legacy is not pov at all; also did some remodeling on most other legacy sections except for the 2nd logo it isn’t notable much
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(Undo revision 453082 by RobowilOFFICIAL (talk) 1st logo legacy is not pov at all; also did some remodeling on most other legacy sections except for the 2nd logo it isn’t notable much)
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** The screen fades to live action footage of a patron disposing of their trash (popcorn bucket, candy box, and soda cup). After another shutter flash is a trash receptacle (with green oval border) with the "Pitch In" logo on the left and the text "For your convivence, {{color|gold|TRASH CANS}} are located at the {{color|gold|EXITS.}}" (with green lines above and below the text) on the right. A final shutter changes the trash can into "{{color|gold|Thank You!}}" as more light shine around the words on the right. Finally, "Thank You" shines and zooms towards the screen before fading out.   
** The screen fades to live action footage of a patron disposing of their trash (popcorn bucket, candy box, and soda cup). After another shutter flash is a trash receptacle (with green oval border) with the "Pitch In" logo on the left and the text "For your convivence, {{color|gold|TRASH CANS}} are located at the {{color|gold|EXITS.}}" (with green lines above and below the text) on the right. A final shutter changes the trash can into "{{color|gold|Thank You!}}" as more light shine around the words on the right. Finally, "Thank You" shines and zooms towards the screen before fading out.   


'''Technique:''' The film reels rotating and the projectors spooling out the dots that segued to the words. This snipe was produced by Selame Associates of Newton Lower Falls, Massachusetts, while the 1977 bumpers were produced by Pike Productions of Newport, Rhode Island. Various cel animation effects for the policy trailer, produced by Cinema Concepts.  
'''Technique:''' Cel animation, along with the kaleidoscopic background for the 1977 version. The original and 1970s versions were produced by Selame Associates of Newton Lower Falls, Massachusetts, while the 1977 bumpers were produced by Pike Productions of Newport, Rhode Island. The cel animation effects are produced by Cinema Concepts.  


'''Music/Sounds:''' A snazzy jazz beat established on a snare drum with brushes, occasionally interrupted on the off-beat by a catchy harpsichord riff. The drums give the feel of the sound a projector makes. A few double bass notes are also heard on the third harpsichord riff.
'''Music/Sounds:''' A snazzy jazz beat established on a snare drum with brushes, occasionally interrupted on the off-beat by a catchy harpsichord riff. The drums give the feel of the sound a projector makes. A few double bass notes are also heard on the third harpsichord riff.
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'''Availability:''' Extinct outside of film reels from collectors. It appeared only in General Cinema theaters before the start of a movie or trailers from the late '60s to the early '80s.
'''Availability:''' Extinct outside of film reels from collectors. It appeared only in General Cinema theaters before the start of a movie or trailers from the late '60s to the early '80s.
'''Legacy:''' The fanfare of this open would later become popular, so much so that it became a staple for General Cinema.


===2nd Open (1984-June 1986)===
===2nd Open (1984-June 1986)===
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* On longer films, during the start of a transition from the first to the second part of the film, "INTERMISSION" appeared in place of "FEATURE PRESENTATION".
* On longer films, during the start of a transition from the first to the second part of the film, "INTERMISSION" appeared in place of "FEATURE PRESENTATION".


'''Technique:''' The moving background, the shines of the projector, the film reels rotating and the light effects. All in pretty cool cel animation by Pike Productions.
'''Technique:''' Cel animation by Pike Productions.


'''Music/Sounds:''' A funky flute/brass rendition of the first music mixed with a Rhodes piano. Chimes are heard whenever a star shines. Also, like in the first logo, the animation is supported by reverberated percussion that simulates the sound of a projector.
'''Music/Sounds:''' A funky flute/brass rendition of the first music mixed with a Rhodes piano. Chimes are heard whenever a star shines. Also, like in the first logo, the animation is supported by reverberated percussion that simulates the sound of a projector.
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'''Trivia:''' General Cinema made a contest around the time the Space Candy trailer was brand-new, called the "[https://www.youtube.com/watch?v=XsZTLJeozoU Count the Candy]" contest. As the name suggests, moviegoers had to count how many candies appear in the trailer to possibly win a season pass or a trip to Los Angeles.
'''Trivia:''' General Cinema made a contest around the time the Space Candy trailer was brand-new, called the "[https://www.youtube.com/watch?v=XsZTLJeozoU Count the Candy]" contest. As the name suggests, moviegoers had to count how many candies appear in the trailer to possibly win a season pass or a trip to Los Angeles.


'''Technique:''' Stop-motion animation in the first segment, and the fading of the GCC circle and text, the clouds, and the fade to the starry sky in the second segment, both produced by Industrial Light & Magic. The live-action daytime sky was shot from Hawaii and took the film crew six days just to get right.
'''Technique:''' Stop-motion animation in the first segment, and CGI with the clouds in live-action for the second segment, both produced by Industrial Light & Magic. The live-action daytime sky was shot from Hawaii and took the film crew six days just to get right.


'''Music/Sounds:''' In the second segment, a short ethereal synth tune that culminates into a 6-note fanfare with timpani drums and a choir, which softens when "Feature Presentation" appears/fades out with the logo.
'''Music/Sounds:''' In the second segment, a short ethereal synth tune that culminates into a 6-note fanfare with timpani drums and a choir, which softens when "Feature Presentation" appears/fades out with the logo.
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'''Availability:''' Easier to find than the previous open, but only appeared in theaters at that time, unless you have film reels (though there are some accounts that this logo, but with the next logo's "Candy Band" policy trailer instead of this logo's "Space Candy" policy trailer, showed up in some theaters as late as 1995).
'''Availability:''' Easier to find than the previous open, but only appeared in theaters at that time, unless you have film reels (though there are some accounts that this logo, but with the next logo's "Candy Band" policy trailer instead of this logo's "Space Candy" policy trailer, showed up in some theaters as late as 1995).


'''Legacy:''' General Cinema had estimated this opening was ran nearly 700 million times before it was retired.
'''Legacy:''' General Cinema estimated this opening was ran nearly 700 million times before it was retired.


===4th Open (May 1993-1996)===
===4th Open (May 1993-1996)===
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* Also Showing at This Theatre: Just the comets forming the text.
* Also Showing at This Theatre: Just the comets forming the text.


'''Technique:''' The CGI light effects; all the work of Industrial Light and Magic, along with the "Candy Band" policy trailers that were packaged with this opener as well as the next.
'''Technique:''' CGI animation by Industrial Light and Magic.


'''Music/Sounds:''' A dreamy synth tune combined with a slight choir, a few backwards-played "whoosh" noises, and a cymbal hit when the searchlights activate, followed by a fanfare with four chime-like sounds when the "GCC" letters are projected, and finally a fast electronic drum beat.
'''Music/Sounds:''' A dreamy synth tune combined with a slight choir, a few backwards-played "whoosh" noises, and a cymbal hit when the searchlights activate, followed by a fanfare with four chime-like sounds when the "GCC" letters are projected, and finally a fast electronic drum beat.
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'''Availability:''' Extinct. Only appeared in General Cinema theaters back in the mid '90s.
'''Availability:''' Extinct. Only appeared in General Cinema theaters back in the mid '90s.
'''Legacy:''' A much simpler logo compared to most others, though is is the debut of the mascots for the company.


===5th Open (1996-2002)===
===5th Open (1996-2002)===
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'''Variant:''' Coming Attractions: We see Popcorn Bob (the former mascot of General Cinema), standing outside of a General Cinema at night. He looks at his hand clock, and looks around. After he puts his clock away, his girlfriend, Pepsi Sue, walks up next to him. The two walk into the General Cinema, which has "Now Showing! The Candy Band" on the movie sign. The camera zooms in on the General Cinema logo on top of the building. The General Cinema text fade in beneath the logo, while the building fades out, leaving the logo on a starry background. The logo fads out via a glitter effect, and a group of stars come together to form the text "Coming Attractions".
'''Variant:''' Coming Attractions: We see Popcorn Bob (the former mascot of General Cinema), standing outside of a General Cinema at night. He looks at his hand clock, and looks around. After he puts his clock away, his girlfriend, Pepsi Sue, walks up next to him. The two walk into the General Cinema, which has "Now Showing! The Candy Band" on the movie sign. The camera zooms in on the General Cinema logo on top of the building. The General Cinema text fade in beneath the logo, while the building fades out, leaving the logo on a starry background. The logo fads out via a glitter effect, and a group of stars come together to form the text "Coming Attractions".


'''Technique:''' The searchlights, the flight over the city, and the clouds moving, all very decent CGI from Industrial Light and Magic in what would become their last collaboration with the company. A little bit reminiscent of the Showtime feature presentation bumper from the early '80s.
'''Technique:''' More CGI from Industrial Light and Magic in what would become their last collaboration with the company. A little bit reminiscent of the Showtime feature presentation bumper from the early '80s.


'''Music/Sounds:''' An orchestral piece as we take flight, a whoosh as the smoky circle forms, three timpani and bass drum hits when the words "Feature Presentation" appear, and a low string/bass clarinet crescendo before the logo fades out.
'''Music/Sounds:''' An orchestral piece as we take flight, a whoosh as the smoky circle forms, three timpani and bass drum hits when the words "Feature Presentation" appear, and a low string/bass clarinet crescendo before the logo fades out.
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'''Availability:''' Extinct, seeing that it was only used in theaters. This opening was used alongside the "Candy Band" trailers that advertised General Cinema's concession stands.
'''Availability:''' Extinct, seeing that it was only used in theaters. This opening was used alongside the "Candy Band" trailers that advertised General Cinema's concession stands.
'''Legacy:''' An upgraded version of the previous open, with much better animation and catchier music, and is a favorite among those that went to General Cinema theaters at the time.


===6th Open (2001-2002)===
===6th Open (2001-2002)===
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'''Availability:''' Extinct. This was the final opening General Cinema used before AMC Theaters bought the chain after its crippling bankruptcy in 2000. It was also seen on Cinema Concepts' Trailer Park website page until the page shut down. Used in tandem with the previous open around this time since most locations used Pepsi products instead of Coke products.
'''Availability:''' Extinct. This was the final opening General Cinema used before AMC Theaters bought the chain after its crippling bankruptcy in 2000. It was also seen on Cinema Concepts' Trailer Park website page until the page shut down. Used in tandem with the previous open around this time since most locations used Pepsi products instead of Coke products.
'''Legacy:''' This is the only policy opening to have Popcorn Bob in 2D animation instead of CGI. Due to its short lifespan, it ended up becoming obscure until uploaded on YouTube in 2015.


[[Category:American cinema logos]]
[[Category:American cinema logos]]
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