Draft:Regal Cinemas: Difference between revisions
Jump to navigation
Jump to search
no edit summary
imported>Vidpro23 No edit summary |
imported>Vidpro23 No edit summary |
||
Line 3: | Line 3: | ||
== Background == | == Background == | ||
Regal Entertainment Group is a major US cinema chain. Founded in 1989 as Regal Cinemas (its first location, the seven-screen Searstown Cinema in Titusville, Florida, was acquired from Orange State Theatres as a twin before the end of the year and opened the following March), within years they would become the owners of Edwards Theaters and United Artists Theaters. Regal, and rival AMC Theatres, were owners of the joint venture Open Road Films from its founding in 2011, up to 2017. Since December 2017, Regal is currently owned by London-based Cineworld Group, after they purchased Regal for $3.6 billion | Regal Entertainment Group is a major US cinema chain. Founded in 1989 as Regal Cinemas (its first location, the seven-screen Searstown Cinema in Titusville, Florida, was acquired from Orange State Theatres as a twin before the end of the year and opened the following March), within years they would become the owners of Edwards Theaters and United Artists Theaters. Regal, and rival AMC Theatres, were owners of the joint venture Open Road Films from its founding in 2011, up to 2017. Since December 2017, Regal is currently owned by London-based Cineworld Group, after they purchased Regal for $3.6 billion, creating the world's second largest cinema group. | ||
== Policy Trailers == | == Policy Trailers == | ||
Line 19: | Line 19: | ||
Nicknames: "The Rollercoaster", "Regal Rollercoaster", "Ride to the Movies" | Nicknames: "The Rollercoaster", "Regal Rollercoaster", "Ride to the Movies" | ||
Opening: The opening starts with a futuristic rollercoaster car interior in a tunnel. A curved dashboard starts to display the Regal theater policy below in red | Opening: The opening starts with a futuristic rollercoaster car interior in a tunnel. A curved dashboard starts to display the Regal theater policy below in red: | ||
Welcome to Regal Cinemas (1993-2002) / Welcome to Regal Entertainment Group (2002-2015)<br>Refreshments available in lobby<br>In case of emergency<br>please proceed to<br>the nearest exit.<br>Enjoy The Show!!! | Welcome to Regal Cinemas (1993-2002) / Welcome to Regal Entertainment Group (2002-2015)<br>Refreshments available in lobby<br>In case of emergency<br>please proceed to<br>the nearest exit.<br>Enjoy The Show!!! | ||
The | The screen moves up, revealing a track of filmstrip, machinery, and a screen displaying "No Smoking", with the dashboard still visible. The car starts moving across the track and climbs up a lift hill, also passing by another screen displaying "Quiet Please/No Talking During Movie", and wrappers flying into a large trashcan, before exiting the tunnel. The dashboard moves off screen and the car speeds up as it goes down a drop (passing by a Raisinets box) and through a large filmreel. More concessions pass by, including two Butterfinger boxes, Pepsi cups (changed to Coca-Cola cups in 2002), a large Goobers box, and popcorn popping alongside two rising Regal Cinemas popcorn bags. The car drops again and enters another futuristic tunnel on the right. The doors open, and we cut to outside the tunnel as the rollercoaster car zooms by. The Regal Cinemas logo (gray with orange crown and filmreel) moves in from the left of the screen to the center, tilted at a downward angle, and a sparkle forms on the edge of the crown. | ||
Trivia: The opening was animated by SmithGroup Communications with Alias/Wavefront PowerAnimator, and later converted to Maya in 2002. It was designed by visual effects designer John McLaughlin (no affiliation with the John McLaughlin Group series), who has previously worked for LucasArts and DreamWorks. He passed away young on May 24, 2016 at the age of 46. For the 2010 version, Jim Dalgleish (who worked on the original) and Craig Paup recreated the opening with Modo (tunnel rendering and coaster) and LightWave 3D (tunnel modeling and ending). | Trivia: The opening was animated by SmithGroup Communications with Alias/Wavefront PowerAnimator, and later converted to Maya in 2002. It was designed by visual effects designer John McLaughlin (no affiliation with the John McLaughlin Group series), who has previously worked for LucasArts and DreamWorks. He passed away young on May 24, 2016 at the age of 46. For the 2010 version, Jim Dalgleish (who worked on the original) and Craig Paup recreated the opening with Modo (tunnel rendering and coaster) and LightWave 3D (tunnel modeling and ending). | ||
Line 30: | Line 30: | ||
* 1998-2002: The design of the car's interior, the sky background, the popcorn bags, and the second tunnel's exit have been changed. The Nestlé candies are replaced with Hershey candies (Milk Duds, Reese's cups, and Twizzlers) and Pepsi's "Project Blue" logo replaces the 1991 version (white background, stripe with Pepsi logo). The Regal Cinemas logo at the end (now in a gold color and on a space background) faces the screen directly and "FEATURE PRESENTATION" fades in below it in blue. Another version used during this period had Coca-Cola cups in place of Pepsi, used in theaters Regal bought out that still had Coca-Cola contracts in place. | * 1998-2002: The design of the car's interior, the sky background, the popcorn bags, and the second tunnel's exit have been changed. The Nestlé candies are replaced with Hershey candies (Milk Duds, Reese's cups, and Twizzlers) and Pepsi's "Project Blue" logo replaces the 1991 version (white background, stripe with Pepsi logo). The Regal Cinemas logo at the end (now in a gold color and on a space background) faces the screen directly and "FEATURE PRESENTATION" fades in below it in blue. Another version used during this period had Coca-Cola cups in place of Pepsi, used in theaters Regal bought out that still had Coca-Cola contracts in place. | ||
* 2002-2004: The dashboard is straight instead of curved with more details (including a handle that automatically moves). The Pepsi references are replaced with Coca-Cola references, the Reese's are replaced with Raisinets, and the popcorn bags are redesigned. The rollercoaster was given a sleeker look with small spinning fans on the bottom, the Regal logo is changed from Regal Cinemas to its current form (Regal Entertainment Group), the final note of the music is different (two notes, the Regal sounder), and "FEATURE PRESENTATION" is wiped in from the center with sparkling effects. | * 2002-2004: The dashboard is straight instead of curved with more details (including a handle that automatically moves). The Pepsi references are replaced with Coca-Cola references, the Reese's are replaced with Raisinets, and the popcorn bags are redesigned. The rollercoaster was given a sleeker look with small spinning fans on the bottom, the Regal logo is changed from Regal Cinemas to its current form (Regal Entertainment Group), the final note of the music is different (two notes, the Regal sounder), and "FEATURE PRESENTATION" is wiped in from the center with sparkling effects. | ||
* 2010-2015: The opening was redesigned again, this time in up-to-date CGI. Everything seen in the trailer is now far more detailed, with an ad for the Regal Crown Club appearing on the dashboard when the rollercoaster starts up. The dashboard displays the Regal Theatre policy in green: "Welcome to Regal Entertainment Group / Refreshments available in the lobby / In case of Emergency / please proceed to / the nearest exit. / Gift Cards available / for any special occasion. / Enjoy the Show!" The screens in the redesigned opening tunnel display "No Recording Devices or Cameras Allowed", "No Smoking" and "Hearing Impaired Devices/Available Upon Request". The rollercoaster's track is now a light-blue, still shaped like a filmstrip but with embedded circuitry (presumably because of the switchover to digital film). Before going through the filmreel, | * 2010-2015: The opening was redesigned again, this time in up-to-date CGI. Everything seen in the trailer is now far more detailed, with an ad for the Regal Crown Club appearing on the dashboard when the rollercoaster starts up. The dashboard displays the Regal Theatre policy in green: "Welcome to Regal Entertainment Group / Refreshments available in the lobby / In case of Emergency / please proceed to / the nearest exit. / Gift Cards available / for any special occasion. / Enjoy the Show!" The screens in the redesigned opening tunnel display "No Recording Devices or Cameras Allowed", "No Smoking" and "Hearing Impaired Devices/Available Upon Request". The rollercoaster's track is now a light-blue, still shaped like a filmstrip but with embedded circuitry (presumably because of the switchover to digital film). Before going through the filmreel, there are screens advertising private screening and birthday rooms instead of a Milk Duds box. After that, new concessions are seen (Cookie Dough Bites, M&M's, and Sour Patch). The area where bare girders were before now have a billboard for Sprint. Also, the new futuristic exit scene is known to have various beat boxes, speakers that move a lot, sound inputs/outputs, especially other audio visual equipment as well where the scene pans up to the new rollercoaster design (the then-current redesign of the futuristic exit now looks different to the previous ones (nor is now in a huge, rectangular shape instead of a circle). Even though, the rollercoaster itself now resembles more of a monorail/maglev style vehicle, and the Regal logo is far shinier, with the "FEATURE PRESENTATION" now in smaller text and separated from the logo by a large line. | ||
* 2013-2014: Geico ads were placed on the rollercoaster car, and replaced the Sprint ad. Also, the Twizzlers concession was replaced with a "Find us on Facebook/Join the Conversation on Twitter" ad, and the M&Ms have been replaced with Nestle's Crunch. | * 2013-2014: Geico ads were placed on the rollercoaster car, and replaced the Sprint ad. Also, the Twizzlers concession was replaced with a "Find us on Facebook/Join the Conversation on Twitter" ad, and the M&Ms have been replaced with Nestle's Crunch. | ||
* 2014-2015: A Regal icon now appears in place of the Geico ad. | * 2014-2015: A Regal icon now appears in place of the Geico ad. | ||
Line 39: | Line 39: | ||
FX/SFX: The whole thing, which looks like a first-person rollercoaster ride, animated in breathtaking CGI. The 2010 version is even more mind-blowing. | FX/SFX: The whole thing, which looks like a first-person rollercoaster ride, animated in breathtaking CGI. The 2010 version is even more mind-blowing. | ||
Music/Sounds: A futuristic rock-like orchestration which is kinda fast-paced to match the opening's roller coaster theme | Music/Sounds: A futuristic rock-like orchestration which is kinda fast-paced to match the opening's roller coaster theme. Before the first drop, a female voice says: "Welcome to Regal Cinemas." (before 2002)/"Welcome to Regal Entertainment." (after 2002). "Refreshments are available in the lobby. And please, keep our theatre clean by disposing of trash in the specified containers. And remember: gift certificates are available for any special occasion. Enjoy the show!" At one point, there's a loud popcorn pop sound. In the 1990s versions, the popcorn pop sound was loud on screens equipped with Dolby Digital, and softer on screens not equipped with it. | ||
Availability: Extinct. The original version was only shown in Regal theaters during the time. Meanwhile, the short version appeared appear after the previews, before the movie starts. | Availability: Extinct. The original version was only shown in Regal theaters during the time. Meanwhile, the short version appeared appear after the previews, before the movie starts. | ||
Line 67: | Line 67: | ||
Music/Sounds: A repetition of the D and G guitar chords, with an announcer saying "Welcome to Regal Entertainment theatres. Please silence your cell phones. (Get rewarded with the Regal Entertainment platinum MasterCard.) Beverages provided by Coca-Cola. Refreshments are available in the lobby. Help us keep our theatres clean by disposing of trash in the specified containers. Regal Entertainment gift cards are available at our box office. Your feature presentation will begin after the following previews." | Music/Sounds: A repetition of the D and G guitar chords, with an announcer saying "Welcome to Regal Entertainment theatres. Please silence your cell phones. (Get rewarded with the Regal Entertainment platinum MasterCard.) Beverages provided by Coca-Cola. Refreshments are available in the lobby. Help us keep our theatres clean by disposing of trash in the specified containers. Regal Entertainment gift cards are available at our box office. Your feature presentation will begin after the following previews." | ||
Availability: Extinct. Used to appear before some 3D movies (most auditoriums, including all 35mm auditoriums, later using the | Availability: Extinct. Used to appear before some 3D movies (most auditoriums, including all 35mm auditoriums, later using the 4th opening, and still others don't use a standard policy trailer at all, only using the Sprint cell phone policy trailer) and back-to-back with the 1st opening, if at all. | ||
Editor's Note: None | Editor's Note: None | ||
=== 4th Opening (2015-) === | === 4th Opening (2015-) === | ||
Line 114: | Line 112: | ||
CELL PHONE | CELL PHONE | ||
The camera then speeds up and we ride down to reveal a skyline. Billboards start to reveal concession covers (Sour Patch Kids, Nestle's Buncha Crunch, Nestle's Raisinets, Sour Patch). Right above the Sour Patch billboard, a Geico ad appears. We pan up to see the Regal Crown Club logo, with "Get Free Rewards!" below it. Suddenly, the environment becomes a Grand Canyon-like area. The rollercoaster grid writes "Gift Cards Available", and we pan down to see | The camera then speeds up and we ride down to reveal a skyline. Billboards start to reveal concession covers (Sour Patch Kids, Nestle's Buncha Crunch, Nestle's Raisinets, Sour Patch). Right above the Sour Patch billboard, a Geico ad appears. We pan up to see the Regal Crown Club logo, with "Get Free Rewards!" below it. Suddenly, the environment becomes a Grand Canyon-like area. The rollercoaster grid writes "Gift Cards Available", and we pan down to see two Coca-Cola containers, the left one containing the Coca-Cola "Smiley Face" logo, and the right one containing the Regal logo. We then go through a tunnel, causing the environment to change to what looks like a purple alien planet. Suddenly, a piece of popcorn pops, causing other invisible popcorn kernels to pop and fill the screen. We go through the popcorn and stop at the cinema in a first-person view, with the track being in the middle and the seats being on the sides. Curtains unveil, and the Regal logo forms. It pans to the left to let the company name and the text "Please Enjoy These Coming Attractions" appear. The logo shines. | ||
Variants: | Variants: | ||
Line 170: | Line 168: | ||
FX/SFX: Amazing CGI! | FX/SFX: Amazing CGI! | ||
Music/Sounds: It opens with a chime theme, which at one point bears an uncanny resemblance to the NBC Chimes. this rises into an orchestral fanfare, ending with the Regal Sounder. The | Music/Sounds: It opens with a chime theme, which at one point bears an uncanny resemblance to the NBC Chimes. this rises into an orchestral fanfare, ending with the Regal Sounder. The minute long version has ambient music for the remainder. | ||
Availability: Current. Regal uploaded it to their YouTube | Availability: Current. Regal uploaded it to their YouTube channel when the logo debuted, and it is also seen in theaters, before the 4th opening. | ||
Editors Note: The new logo has garnered some criticism, for not bearing a resemblance to a crown, hence the third nickname. | Editors Note: The new logo has garnered some criticism, for not bearing a resemblance to a crown, hence the third nickname. |