Draft:Regal Cinemas: Difference between revisions

*'''1998-2002:''' The design of the car's interior, the sky background, the popcorn bags, and the second tunnel's exit have been changed. The Nestlé candies are replaced with Hershey candies (Milk Duds, Reese's cups, and Twizzlers) and Pepsi's "Project Blue" logo replaces the 1991 version (white background, stripe with Pepsi logo). The Regal Cinemas logo at the end (now in a gold color and on a space background) faces the screen directly and "FEATURE PRESENTATION" fades in below it in blue. Another version used during this period had Coca-Cola cups in place of Pepsi, used in theaters Regal bought out that still had Coca-Cola contracts in place. This variant was also adapted for the Latin American cinema chain Cinépolis and was used during the late 90s and early 2000s. This version has no concessions as we're about to drop the first lift hill through the filmreel, the candy boxes after the filmreel drop are KitKats, and Twizzlers is replaced by Nestle's Crunch. The policy text is also in Spanish and mentions Cinépolis. Coincidentally (or not), SmithGroup would make an actual original trailer for Cinépolis later on.

*'''2002-2004:''' The dashboard is straight instead of curved with more details (including a handle that automatically moves). The Pepsi references are replaced with Coca-Cola references, the Reese's are replaced with Raisinets, and the popcorn bags are redesigned. The rollercoaster was given a sleeker look with small spinning fans on the bottom, the Regal logo is changed from Regal Cinemas to Regal Entertainment Group, the final note of the music is different (two notes, the Regal sounder), and "FEATURE PRESENTATION" is wiped in from the center with sparkling effects.

*'''2004-2005:''' The Milk Duds and first Raisinets box are replaced with Sour Patch Kids and Cookie Dough Bites respectively, and the popcorn bags are replaced with new popcorn buckets.

*'''2010(?):''' Before the 4th logo was introduced, a (apparently) prototype version of that existed where there are now Raisinets and M&M's boxes as we're about to drop the first lift hill through the filmreel, the candy boxes after the filmreel drop are now Sour Patch and Cookie Dough Bites and the Coca-Cola cups have been updated to the respective era's design along with the Regal popcorn bags.

'''Music/Sounds:''' A futuristic rock-like orchestration which is kinda fast-paced to match the opening's roller coaster theme. Before the first drop, a female voice says: "Welcome to Regal Cinemas." (before 2002)/"Welcome to Regal Entertainment." (after 2002). "Refreshments are available in the lobby. And please, keep our theatre clean by disposing of trash in the specified containers. And remember: gift certificates are available for any special occasion. Enjoy the show!" At one point, there's a loud popcorn pop sound. The original version was released in Dolby Stereo, before being remixed in Dolby Digital in 1998 (the popcorn pop sound was louder on screens equipped with Dolby Digital in the 1998 version).

* Before the replacement of the logo, a small finish is heard at the end of the logo.

* During/after the replacement of the logo, the finish is changed to a 2-note sounder.

'''Availability:''' Extinct in theaters. Check on eBay and find some old cinema reels for this trailer.

'''Legacy:''' This trailer is a favorite of many, thanks to the fantastic CGI. It is very telling that they brought back the rollercoaster concept twice after the initial follow-ups failed to live up to this logo.

===2nd Opening (June 2000-March 2001)===

'''Trivia:''' This opening was seen after Regal's infamous "Pepsi Girl" policy trailer. The spot, starring Hallie Kate Eisenberg in her role from Pepsi's ad campaign at the time (where she'd lip-sync to male actors' voices for comical effect, in this case reading out movie theater rules at a wild west saloon), was widely lambasted by filmgoers and projectionists alike for its overlong and unfunny nature, and for replacing the beloved "Rollercoaster" trailer. There are reports that audiences would boo at the trailer and even throw objects at the screen while it was on.

'''Legacy:''' This is ridiculously bland and lazy compared to the previous logo, not helped by it ending an infamously terrible trailer. Due to the extreme outcry, the previous logo was brought back by Regal as a replacement.

===3rd Opening (May 2005-June 30, 2015)===

'''Availability:''' Extinct. Starting on September 17, 2010, this opening was only shown before some 3D movies (most auditoriums, including all 35mm auditoriums, screened the 4th opening, and some didn't use a standard policy trailer at all, only using the Sprint cell phone policy trailer) and back-to-back with the 4th opening, if at all.

===4th Opening (July 2010-October 29, 2018)===

'''Music/Sounds:''' Same as the 2002-2005 versions of the 1st opening. The short version plays the end of the music from the 5th opening.

===5th Opening (July 1, 2015-)===

'''Legacy:''' While some believe it's not as memorable as the 1st and 4th openings, it's still a favorite.

===(December 31, 2005-October 29, 2018)===

'''Nickname:''' "Floating Cingular / AT&T / Sprint / Cingular / Geico / Regal Opening"

'''Opening:''' The REG logo fades in (or in the AT&T variant, cuts in) over a dark, shadowy background. The logo sponsoring the trailer appears in some way (the first version was sponsored by Cingular; the AT&T logo spins multiple times before stopping; the Sprint logo juts in from the left and stops midway, "Sprint, The Now Network" appears after.) The REG logo is under a spotlight and dust particles are shining. The words "silence your cell phones now please" (changed to "Please silence your cell phones now." in 2007) appear between the REG and sponsor logo. Under both logos are the Regal Cinemas, Edwards Theatres and United Artists Theatres logos. About 20 seconds in, two film projectors appear at the top-left and right areas in frame. They then spin and a light comes out of it. As this happens, the REG logo is ever-so-slowly spinning to the left.

'''Trivia:'''

*Near-identical openings are used in [[Cinemark Theatres|Cinemark]], [[MJR Digital Cinemas]], Goodrich Quality Theaters and other companies' cinemas; National CineMedia offers this template to theatres carrying their ''FirstLook''/''Noovie'' pre-show.

*A variant has the logo replaced by the text "Enjoy the show!" with "Please be quiet and courteous to others" is below that. This was seen on Regal-licensed theaters that aren't actually run by Regal as well as other independent cinema chains.

* A different composition is used in the Sprint variant. Composed by Danny Elfman.

'''Availability:''' Extinct. Was seen in nearly all Regal, Edward's and UA theaters between 2006 and 2018, before it was replaced with the logo below.

'''Trivia:'''  

 

* The new logo’s orange color pays homage to Knoxville, the home of the Tennessee Volunteers, where Regal are based in. The logo itself represents the aperture of a camera, as well as a downward view of the signature Regal crown.

* This logo is the work of Elastic Pictures. A behind-the-scenes look at the logo can be found [https://elasticpictures.com/work/regal-logo/ here].

'''FX/SFX:''' Amazing CGI!

'''Music/Sounds:''' It opens with a chime theme, which at one point bears an uncanny resemblance to the NBC chimes. this rises into an orchestral fanfare, ending with the Regal Sounder. Like the orchestral variant of the 5th opening, this was composed by Auralation Music Studios. The minute long version has ambient music for the remainder.

'''Availability:''' Current. Regal uploaded it to their YouTube channel when the logo debuted, and it is also seen in theaters, before the 5th opening.