Val Morgan: Difference between revisions
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Text replacement - "FX/SFX" to "Technique"
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'''Logo:''' On a black background we see a metallic rectangle with blue and brown reflective colours moving slowly towards us. When it stops a laser beam shoots across the top left of the screen. The box then sparkles and shines. The two more laser beams (one coming from left to right and the other vise versa) shoot the box the create the words "'''VAL MORGAN'''" on the top and "CINEMA ADVERTISING" on the bottom. The logo then constantly shines as another laser beam shoots across the top left. | '''Logo:''' On a black background we see a metallic rectangle with blue and brown reflective colours moving slowly towards us. When it stops a laser beam shoots across the top left of the screen. The box then sparkles and shines. The two more laser beams (one coming from left to right and the other vise versa) shoot the box the create the words "'''VAL MORGAN'''" on the top and "CINEMA ADVERTISING" on the bottom. The logo then constantly shines as another laser beam shoots across the top left. | ||
''' | '''Technique:''' The shining and the laser beam, done in 2D Animation. | ||
'''Music/Sounds:''' A suspenseful string tune followed by laser noises for the beams. A low synth note for the shining of the logo. Then when the letters are formed a triumphant eight note synth-brass tune, sounding similar to Peter Gabriel's "Sledgehammer", plays. | '''Music/Sounds:''' A suspenseful string tune followed by laser noises for the beams. A low synth note for the shining of the logo. Then when the letters are formed a triumphant eight note synth-brass tune, sounding similar to Peter Gabriel's "Sledgehammer", plays. | ||
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'''Logo:''' We see a gold filmstrip character (resembling the AMC mascot) walking around a spinning film canister that has the words "1894-1994" written on the side. The filmstrip then dissolves into glitter and flies around and forms the Val Morgan logo with the words "CINEMA ADVERTISING" underneath. A spotlight with a red hue shines on the logo. | '''Logo:''' We see a gold filmstrip character (resembling the AMC mascot) walking around a spinning film canister that has the words "1894-1994" written on the side. The filmstrip then dissolves into glitter and flies around and forms the Val Morgan logo with the words "CINEMA ADVERTISING" underneath. A spotlight with a red hue shines on the logo. | ||
''' | '''Technique:''' 3D CGI throughout the entire logo. | ||
'''Music/Sounds:''' A magical 90s synth piece that comes to a crescendo with drums and horns. | '''Music/Sounds:''' A magical 90s synth piece that comes to a crescendo with drums and horns. | ||
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* In the year 1999 and 2000, the Sydney 2000 Olympic partner logo was added to recognise their involvement in the upcoming Sydney Olympics. | * In the year 1999 and 2000, the Sydney 2000 Olympic partner logo was added to recognise their involvement in the upcoming Sydney Olympics. | ||
''' | '''Technique:''' Everything in the logo all done in CGI. | ||
'''Music/Sounds:''' A upbeat pop tune coupled by the filmstrip yelling "Wahoo!" at the start. When the logo name is revealed a female voice says "Always there". | '''Music/Sounds:''' A upbeat pop tune coupled by the filmstrip yelling "Wahoo!" at the start. When the logo name is revealed a female voice says "Always there". | ||
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'''Logo:''' On a blue background we zoom back to see silver letters floating around. Four blue square then come from all areas of the screen to form a blue rectangle. The letters fade away as a white light appears and lights up the logo revealing "valmorgan" at the bottom of the rectangle. The words "cinema network" appear below on the left and right respectively, and move towards the logo until it lines up. Underneath all that "pre-show program" fades in. | '''Logo:''' On a blue background we zoom back to see silver letters floating around. Four blue square then come from all areas of the screen to form a blue rectangle. The letters fade away as a white light appears and lights up the logo revealing "valmorgan" at the bottom of the rectangle. The words "cinema network" appear below on the left and right respectively, and move towards the logo until it lines up. Underneath all that "pre-show program" fades in. | ||
''' | '''Technique:''' The glass letters, the lighting and the forming of the logo. | ||
'''Music/Sounds:''' An upbeat and dreamy fifteen note echoing vibraphone piece. | '''Music/Sounds:''' An upbeat and dreamy fifteen note echoing vibraphone piece. | ||
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'''Variant:''' A Motivate Val Morgan variant exists. | '''Variant:''' A Motivate Val Morgan variant exists. | ||
''' | '''Technique:''' A lot of action for a twenty-two second logo. The main aspect of this logo are the neon light effects and the space-age feel in the logo. Possibly had 3D cinema showings in mind. | ||
'''Music/Sounds:''' A very space-age soundtrack with calming string instruments, along with sci-fi sounding instruments which finish with a harmonious choir. | '''Music/Sounds:''' A very space-age soundtrack with calming string instruments, along with sci-fi sounding instruments which finish with a harmonious choir. | ||
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'''Variant:''' A Motivate Val Morgan variant exists. | '''Variant:''' A Motivate Val Morgan variant exists. | ||
''' | '''Technique:''' Another twenty-two second logo with lots of action, mainly the circular objects and the eye/mouth. | ||
'''Music/Sounds:''' A choir heavy tune, with a subwoofer drop when "DEEPER ENGAGEMENT" appears, as well as the sound of exhaling when the mouth opens, ending in a Minor-note choir. | '''Music/Sounds:''' A choir heavy tune, with a subwoofer drop when "DEEPER ENGAGEMENT" appears, as well as the sound of exhaling when the mouth opens, ending in a Minor-note choir. | ||
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'''Logo:''' A water drop of some sort, drops onto a black surface, as it hits the surface it explodes into many water drop like objects, we cut to a close up of the objects, we see it with many neon lines resembling possibly a flower, as gold tower like objects rise up in the right of the frame, we cut to a birds eye view of the tower like objects which now look more like cogs, nuts and bolts, fall into what is now a screen in a cinema, some of these objects in the middle of the frame form an O as the camera pans around what is undoubtedly a cinema screen, the O turns into blue bubble like balls and the screen resembles an eye, The bubbles and balls quickly zoom at us and we cut to a close up of the bubbles and towers zooming towards the audience, the towers transform into bubbles and balls quickly, we cut to a view of the cinema screen obstructed by two seats in a cinema, as the bubbles and balls are rising up to the ceiling of the cinema, we then cut to a perfect view of the screen as the bubbles and balls move away from the screen which has a ripple effect on it, the words valmorgan in lowercase are formed on the screen by blue spark trails, the words "Making Messages Memorable since 1894" fade in, The camera zooms out behind a seat as the bubbles and balls float to the ceiling, we fade to black with only the white text "valmorgan" with "Making Messages Memorable since 1894" remains in white, cuts to black. | '''Logo:''' A water drop of some sort, drops onto a black surface, as it hits the surface it explodes into many water drop like objects, we cut to a close up of the objects, we see it with many neon lines resembling possibly a flower, as gold tower like objects rise up in the right of the frame, we cut to a birds eye view of the tower like objects which now look more like cogs, nuts and bolts, fall into what is now a screen in a cinema, some of these objects in the middle of the frame form an O as the camera pans around what is undoubtedly a cinema screen, the O turns into blue bubble like balls and the screen resembles an eye, The bubbles and balls quickly zoom at us and we cut to a close up of the bubbles and towers zooming towards the audience, the towers transform into bubbles and balls quickly, we cut to a view of the cinema screen obstructed by two seats in a cinema, as the bubbles and balls are rising up to the ceiling of the cinema, we then cut to a perfect view of the screen as the bubbles and balls move away from the screen which has a ripple effect on it, the words valmorgan in lowercase are formed on the screen by blue spark trails, the words "Making Messages Memorable since 1894" fade in, The camera zooms out behind a seat as the bubbles and balls float to the ceiling, we fade to black with only the white text "valmorgan" with "Making Messages Memorable since 1894" remains in white, cuts to black. | ||
''' | '''Technique:''' A nineteen second logo with lot's happening, starts out simple and then quickly becomes something amazing, all done in CGI. | ||
'''Music/Sounds:''' We start with a sound reminiscent of a soaring jet or welding iron, then a bass drop, a synth background drone, with many whooshes, then a slight mechanical grinding sound, then as the towers turn to bubbles lots of bubbling and metal tinging and chiming, a rising but peaceful synth track, pounding drums as the valmorgan logo appears, the synth track holds its final note. | '''Music/Sounds:''' We start with a sound reminiscent of a soaring jet or welding iron, then a bass drop, a synth background drone, with many whooshes, then a slight mechanical grinding sound, then as the towers turn to bubbles lots of bubbling and metal tinging and chiming, a rising but peaceful synth track, pounding drums as the valmorgan logo appears, the synth track holds its final note. | ||