Artisan Entertainment: Difference between revisions

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(The real reason was that the new owners knew the Live brand had a bad reputation with low-budget B movies.)
imported>IlCattivo25
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===Background===
===Background===
In 1997, Live Entertainment was bought out by Bain Capital, and rebranded the company as Artisan Entertainment in April 1998 in order to disassociate the company with mediocre titles. The company expanded with films from [[The Shooting Gallery|TSG Pictures]] and a license agreement with [[Republic Entertainment|Republic Pictures]] in 1998, a deal with [[Discovery, Inc.|Discovery Communications]] in 1999, and acquiring a stake in [[The Baby Einstein Company]] in 2000.
In 1997, Live Entertainment was bought out by Bain Capital, and rebranded the company as Artisan Entertainment in April 1998 in order to disassociate the company with mediocre titles and the controversies that followed the murders of Jose Menendez and his wife. The company expanded with films from [[The Shooting Gallery|TSG Pictures]] and a license agreement with [[Republic Entertainment|Republic Pictures]] in 1998, a deal with [[Discovery, Inc.|Discovery Communications]] in 1999, and acquiring a stake in [[The Baby Einstein Company]] in 2000.


In 2000, Artisan entered into an agreement with [[Marvel Studios|Marvel Entertainment]] to co-produce features. On September 13, 2000, Artisan launched Artisan Digital Media and iArtisan, two subsidiaries of the company. This was followed in 2001 by the purchase of Canadian film and TV studio Landscape Entertainment, which was later renamed to [[Artisan Television]], only to be reverted to the Landscape moniker when Artisan sold its shares to the studio. The company was acquired by [[Lionsgate Films|Lions Gate Entertainment Corporation]] on December 15, 2003. Artisan was renamed to "Lions Gate Entertainment, Inc." and folded its theatrical subsidiary to [[Lionsgate Films]] and folded its home video division to [[Lionsgate Home Entertainment]], rendering Artisan defunct.
In 2000, Artisan entered into an agreement with [[Marvel Studios|Marvel Entertainment]] to co-produce features. On September 13, 2000, Artisan launched Artisan Digital Media and iArtisan, two subsidiaries of the company. This was followed in 2001 by the purchase of Canadian film and TV studio Landscape Entertainment, which was later renamed to [[Artisan Television]], only to be reverted to the Landscape moniker when Artisan sold its shares to the studio. The company was acquired by [[Lionsgate Films|Lions Gate Entertainment Corporation]] on December 15, 2003. Artisan was renamed to "Lions Gate Entertainment, Inc." and folded its theatrical subsidiary to [[Lionsgate Films]] and folded its home video division to [[Lionsgate Home Entertainment]], rendering Artisan defunct.
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