DTS: Difference between revisions

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DTS (view source)

Revision as of 16:58, 22 December 2022

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===Background===
===Background===
'''DTS''' ('''D'''edicated '''T'''o '''S'''ound) is a sound system company that specializes in surround sound technology owned by DTS, Inc. (formerly known as '''D'''igital '''T'''heater '''S'''ystems, Inc.).
'''DTS''' ('''D'''edicated '''T'''o '''S'''ound) is a sound system company that specializes in surround sound technology owned by DTS, Inc. (formerly known as '''D'''igital '''T'''heater '''S'''ystems, Inc.).
{{ImageTOC
{{ImageTOC
|21Xfa9N973FnmmSn7zwX6Q1543734.jpeg.jpg | 1st Trailer (June 11, 1993-December 12, 2006)
|21Xfa9N973FnmmSn7zwX6Q1543734.jpeg.jpg | 1st Trailer (June 11, 1993-December 12, 2006)
|Questionmark.png | 2nd Trailer (1995-late 1990s)
|Questionmark.png | 2nd Trailer (1995-Late 1990s)
|9aafbb2e2919c5d42055f8c82b431eba.jpeg.jpg |3rd Trailer (1997-1999)
|9aafbb2e2919c5d42055f8c82b431eba.jpeg.jpg |3rd Trailer (1997-1999)
|DTS Piano (2001).png |4th Trailer (February 28, 2000-late 2000s)
|DTS Piano (2001).png |4th Trailer (March 2000-Late 2000s)
|65eed9540c4d8c7e9d6a471337378b9e.png |5th Trailer (September 30, 2005-2009?)
|65eed9540c4d8c7e9d6a471337378b9e.png |5th Trailer (September 30, 2005-2009?)
|PGrfygmNBNKPA5aFvrvQsQ22206.jpeg.jpg |6th Trailer (2008-2012)
|PGrfygmNBNKPA5aFvrvQsQ22206.jpeg.jpg |6th Trailer (2008-2012)
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*In some cases, the theatrical version of the trailer is used on home releases. Some of these releases (mostly from Sony) have the DTS text zooming out slightly after the first dissolve (primarily on films with 1.85:1 aspect ratios, but not always).
*In some cases, the theatrical version of the trailer is used on home releases. Some of these releases (mostly from Sony) have the DTS text zooming out slightly after the first dissolve (primarily on films with 1.85:1 aspect ratios, but not always).


'''Technique:''' CGI created by Richard "Doc" Baily and Image Savant with Alias Wavefront on an SGI workstation.
'''Technique:''' CGI by Richard "Doc" Baily of Image Savant, animated with Alias Wavefront on an SGI workstation.


'''Music/Sounds:''' First, there is a laser sound leading into a boom mixed with the electricity zap, followed by a whoosh with another boom and zap, and then another whoosh with a boom and zap. This is followed by a loud phaser sound alongside an explosion, and there are twinkles heard alongside more whooshes, a whir when "DIGITAL" and "SOUND" appear, and a loud descending drone at the end.
'''Music/Sounds:''' First, there is a laser sound leading into a boom mixed with the electricity zap, followed by a whoosh with another boom and zap, and then another whoosh with a boom and zap. This is followed by a loud phaser sound alongside an explosion, and there are twinkles heard alongside more whooshes, a whir when "DIGITAL" and "SOUND" appear, and a loud descending drone at the end.
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'''Trailer''': Unknown.
'''Trailer''': Unknown.


'''Technique:''' Unknown, it was possibly CGI animation mixed with live-action animation.
'''Technique:''' Unknown; possibly CGI mixed with live-action.


'''Music/Sounds:''' Unknown. It could be the next logo's music or waterdrop sounds.
'''Music/Sounds:''' Unknown; possibly the next logo's music or waterdrop sounds.


'''Availability:''' Completely extinct. This logo was made as an alternative to the previous logo, but its similarity to the 1st and 2nd [[Imagine Entertainment]] logos resulted in DTS nearly being sued by said company. As such, it was only seen in three theaters in both St. Louis and Albuquerque before DTS pulled the logo almost immediately. However, it still exists in the hands of private collectors. Allegedly, the original audio for this logo managed to slip by the recall of the trailer, and has been spotted in audio files for the DTS audio CDs of 1996 releases, such as ''Dragonheart'' and ''Independence Day''.
'''Availability:''' Completely extinct. This logo was made as an alternative to the previous logo, but its similarity to the [[Imagine Entertainment]] logo resulted in DTS nearly being sued by said company. As such, it was only seen in three theaters in both St. Louis and Albuquerque before DTS pulled the logo almost immediately. However, it still exists in the hands of private collectors. Allegedly, the original audio for this logo managed to slip by the recall of the trailer, and has been spotted in audio files for the DTS audio CDs of 1996 releases such as ''Dragonheart'' and ''Independence Day''.


'''Legacy:''' This trailer is infamous due to the reason it was recalled, and for it being considered lost media.
'''Legacy:''' This trailer is infamous due to the reason it was recalled, and for it being considered lost media.
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'''Trivia:''' It was believed that this might've possibly been the prototype to the rumored "lost" trailer entitled "Raindrops" above, which allegedly was first released around 1995. In reality, however, it was an entirely separate trailer, as seen in [https://web.archive.org/web/19970703065806/http://dtstech.com/animation.html these] [https://web.archive.org/web/19971210100352/http://www.dtstech.com/new-logo/new-media.html three] [https://web.archive.org/web/20000305235417/http://www.dtsonline.com/cinema/media.html links.] The logo first appeared on the company's website in 1997 and was toted as a brand new trailer. Despite attempts by DTS to make it a theatrical trailer, by 1999 it was being called on the company website an Internet-exclusive trailer.
'''Trivia:''' It was believed that this might've possibly been the prototype to the rumored "lost" trailer entitled "Raindrops" above, which allegedly was first released around 1995. In reality, however, it was an entirely separate trailer, as seen in [https://web.archive.org/web/19970703065806/http://dtstech.com/animation.html these] [https://web.archive.org/web/19971210100352/http://www.dtstech.com/new-logo/new-media.html three] [https://web.archive.org/web/20000305235417/http://www.dtsonline.com/cinema/media.html links.] The logo first appeared on the company's website in 1997 and was toted as a brand new trailer. Despite attempts by DTS to make it a theatrical trailer, by 1999 it was being called on the company website an Internet-exclusive trailer.


'''Technique:''' All CGI by Computer Artworks in the UK.
'''Technique:''' CGI by Computer Artworks.


'''Music/Sounds:''' Various industrial bass noises, such as a piano at the beginning, several whooshes, deep bass notes, and waterdrop noises.
'''Music/Sounds:''' Various industrial bass noises, such as a piano at the beginning, several whooshes, deep bass notes, and waterdrop noises.


'''Availability:''' Extinct. Its existence was not known until recently, and the only way to see it is either on YouTube (where it was upladed by Logo Archive) or the 3 links mentioned above. Although unfortunately, since the video and audio files on DTS' website at the time weren't archived, the page will lead to a dead end, but the pages with the available info on the trailer, as you will see above, still exist and can be accessed by clicking the links. Since this is an Internet trailer, you do not need any additional equipment to hear the audio. Because of the limitations of Internet video sharing in the '90s, the video quality is quite poor; it's unknown if a higher-quality version exists, or if it ever appeared on home releases.
'''Availability:''' Extinct. Its existence was not known until recently, and the only way to see it is either on YouTube (where it was uploaded by Logo Archive) or the 3 links mentioned above. Although unfortunately, since the video and audio files on DTS' website at the time weren't archived, the page will lead to a dead end, but the pages with the available info on the trailer, as you will see above, still exist and can be accessed by clicking the links. Since this is an Internet trailer, you do not need any additional equipment to hear the audio. Because of the limitations of Internet video sharing in the '90s, the video quality is quite poor; it's unknown if a higher-quality version exists, or if it ever appeared on home releases.


'''Legacy:''' It took 14 years for this rediscovery of this logo, and 6 years to be featured here on AVID.
'''Legacy:''' It took 14 years for this rediscovery of this logo, and 6 years to be featured here on AVID.


===4th Trailer (Sonic Landscape) (February 28, 2000-late 2000s)===
===4th Trailer (Sonic Landscape) (March 2000-Late 2000s)===
<gallery mode="packed" heights="200">
<gallery mode="packed" heights="200">
File:DTS Piano (2001).png
File:DTS Piano (2001).png
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'''Trivia:''' The website link at the end of the logo used to be the company's site, but eventually acquired/moved to the "dts.com" URL in mid-2005. The original URL now redirects to an unrelated business.
'''Trivia:''' The website link at the end of the logo used to be the company's site, but eventually acquired/moved to the "dts.com" URL in mid-2005. The original URL now redirects to an unrelated business.


'''Technique:''' Live-action and superimposed fading by Pittard Sullivan.
'''Technique:''' Live-action footage by Pittard Sullivan.


'''Music/Sounds:''' Several calm piano notes with a choir, followed by three more piano notes when each letter in "dts" shines. Composed by Walter Werzowa (known for creating the [[Intel]] jingle), with mixing done by Bill Varney, Steve Marlow, and Eric Martel.
'''Music/Sounds:''' Several calm piano notes with a choir, followed by three more piano notes when each letter in "dts" shines. Composed by Walter Werzowa (known for creating the [[Intel]] jingle), with mixing done by Bill Varney, Steve Marlow, and Eric Martel.
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