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'''Trailer:''' On a black background, a giant, gold optical disc (which is meant to represent a CD, but can also be interpreted as a Laserdisc or DVD) zooms out. When it stops, the gray word "the" (set in Microgramma) zooms close and then moves back. The stylized blue word "digital" does the same, followed by a silver bar rectangle reading "experience" (also in Microgramma) that flies out. After the logo forms, it explodes into particles until the text "dts" appears, followed by a blue box behind it. At the top of the screen is the orange text "THIS THEATRE FEATURES" (in Serpentine). Finally, the words "DIGITAL" and "SOUND" (in Optima), both in white, zoom out above and below the box, respectively.
'''Trailer:''' On a black background, a giant, gold optical disc (which is meant to represent a CD, but can also be interpreted as a Laserdisc or DVD) zooms out. When it stops, the gray word "the" (set in the Microgrammafont ) zooms close and then moves back. The stylized blue word "digital" does the same, followed by a silver bar rectangle reading "experience" (also in Microgramma) that flies out. After the logo forms, it explodes into particles until the text "dts" appears, followed by a blue box behind it. At the top of the screen is the orange text "THIS THEATRE FEATURES" (in the Serpentine font). Finally, the words "DIGITAL" and "SOUND" (in the Optima font), both in white, zoom out above and below the box, respectively.


'''Trivia:''' Unlike [[Dolby Digital|Dolby]] and [[THX]], DTS didn't actually release this trailer as a separate reel for projectionists to play before a film. Instead, it was included in the first reel of films that were originally mixed in DTS audio. However, in the late 1990s, when it was agreed upon that companies should use all three sound formats for their films to avoid competition, a separate reel with this trailer was made.
'''Trivia:''' Unlike [[Dolby Digital|Dolby]] and [[THX]], DTS didn't actually release this trailer as a separate reel for projectionists to play before a film. Instead, it was included in the first reel of films that were originally mixed in DTS audio. However, in the late 1990s, when it was agreed upon that companies should use all three sound formats for their films to avoid competition, a separate reel with this trailer was made.


'''Variants:'''
'''Variants:'''
*An earlier version of this trailer was used for the first year of its existence, where we fade out after the first sequence dissolves. Also, the text "DTS IN SELECTED THEATRES" in orange is shown below the disc. Sometimes, the text was in white.
*An earlier version of this trailer was used for the first year of its existence, where we fade out after the first sequence dissolves. Also, the orange text "DTS IN SELECTED THEATRES" (in the Serpentine font) is shown below the disc; sometimes the text was in white.
*On some DTS-encoded LaserDiscs and DVDs from the late 1990s and early 2000s, the logo is in 4:3 and videotaped, and the "THIS THEATRE FEATURES" text is removed. The 2002 DVD of ''Re-Animator'' has this variant in 1.85:1, while the 1999 DVD of ''Tenchi Muyou! in LOVE 2 - Distant Thoughts'' has it in 1.78:1.
*On some DTS-encoded LaserDiscs and DVDs from the late 1990s and early 2000s, the logo is in 4:3 and videotaped, and the "THIS THEATRE FEATURES" text is removed. The 2002 DVD of ''Re-Animator'' has this variant in 1.85:1, while the 1999 DVD of ''Tenchi Muyou! in LOVE 2 - Distant Thoughts'' has it in 1.78:1.
*In some cases, the theatrical version of the trailer is used on home releases; some of these (mostly from [[Sony Pictures Home Entertainment|Sony]]) have the DTS text zooming out slightly when it first appears (primarily on films shot in 1.85:1, but not always).
*In some cases, the theatrical version of the trailer is used on home releases; some of these (mostly from [[Sony Pictures Home Entertainment|Sony]]) have the DTS text zooming out slightly when it first appears (primarily on films shot in 1.85:1, but not always).
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