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'''Touchstone Pictures''' (formerly "Touchstone Films") was established by [[Walt Disney Pictures|The Walt Disney Company]] in February 1984 to produce and distribute more adult-oriented films. The company was merely a brand, and didn't operate as a separate company. The company became a dominant force between its establishment in the 1980s to the early 2000s, making several successful films such as ''Who Framed Roger Rabbit'', ''Three Men and a Baby'', ''Adventures in Babysitting'', ''The Nightmare Before Christmas'', ''The Color of Money'', ''Con Air'', ''Unbreakable'', ''Signs'', and many more films. However, the company began a slow decline in 2003 with the success of ''Pirates of the Caribbean: The Curse of the Black Pearl'' as the first PG-13 film released under the mainline Disney banner. The label became relegated to R-rated and PG and PG-13 fare that didn't fit the mainline banner as a result. Two huge blows were dealt to the company in 2009: first, the then-new Disney chairman Rich Ross trimmed the number of films Disney released in a year to eight. This business plan resulted in planned sequels for Touchstone hits being cancelled, and many more flops to come for Disney in general (he left after the failures of ''John Carter'' and ''Mars Needs Moms''); the last Touchstone film released solo, without distributing for others, was ''You Again''. Meanwhile, Disney eventually stopped producing adult-oriented but family-friendly films after ''Old Dogs'' flopped with critics (though it did reasonably well at the box office). After all this, Touchstone began merely distributing films for [[Lucasfilm Ltd.|Lucasfilm]], [[Miramax Films|Miramax]], and [[DreamWorks Pictures|DreamWorks]], as well as foreign films and titles Disney didn't see value in. It didn't help either that Disney was beginning to release their Marvel and Star Wars films under the respective [[Marvel Studios]] and Lucasfilm brands. The final blow came with the critical and commercial failure of ''Strange Magic'', with them only distributing ''Bridge of Spies'' and ''The Light Between Oceans'' since then, the latter ultimately being the company's final film. Disney quietly retired the label in 2018 after the expiration of their DreamWorks deal (since they went back to [[Universal Pictures]] for distribution) and their eventual acquisition of [[21st Century Fox]] in 2019. Since then, the role of Touchstone was transferred to [[Walt Disney Pictures]] (for most Disney style films), [[20th Century Studios]] (for non-Disney style films and several mid-budget adult films), and [[Searchlight Pictures]] (for low-budget and independent films), while several other Disney divisions have produced or are developing television series and films based on previous Touchstone properties for [[Disney+ Originals|Disney+]] and [[Hulu]]. However, ''Sherlock Gnomes'', the sequel and spin-off to ''Gnomeo & Juliet'', was released by [[Paramount Pictures]] and [[Metro-Goldwyn-Mayer Studios|Metro-Goldwyn-Mayer]] instead of Disney. Although the 2019 film ''Glass'' was rumored to be released by Touchstone outside of the United States, it was instead released under the revived [[Buena Vista International]] label.
'''Touchstone Pictures''' (formerly "Touchstone Films") was established by [[Walt Disney Pictures|The Walt Disney Company]] in February 1984 to produce and distribute more adult-oriented films. The company was merely a brand, and didn't operate as a separate company. The company became a dominant force between its establishment in the 1980s to the early 2000s, making several successful films such as ''Who Framed Roger Rabbit'', ''Three Men and a Baby'', ''Adventures in Babysitting'', ''The Nightmare Before Christmas'', ''The Color of Money'', ''Con Air'', ''Unbreakable'', ''Signs'', and many more films. However, the company began a slow decline in 2003 with the success of ''Pirates of the Caribbean: The Curse of the Black Pearl'' as the first PG-13 film released under the mainline Disney banner. The label became relegated to R-rated and PG and PG-13 fare that didn't fit the mainline banner as a result. Two huge blows were dealt to the company in 2009: first, the then-new Disney chairman Rich Ross trimmed the number of films Disney released in a year to eight. This business plan resulted in planned sequels for Touchstone hits being cancelled, and many more flops to come for Disney in general (he left after the failures of ''John Carter'' and ''Mars Needs Moms''); the last Touchstone film released solo, without distributing for others, was ''You Again''. Meanwhile, Disney eventually stopped producing adult-oriented but family-friendly films after ''Old Dogs'' flopped with critics (though it did reasonably well at the box office). After all this, Touchstone began merely distributing films for [[Lucasfilm Ltd.|Lucasfilm]], [[Miramax Films|Miramax]], and [[DreamWorks Pictures|DreamWorks]], as well as foreign films and titles Disney didn't see value in. It didn't help either that Disney was beginning to release their Marvel and Star Wars films under the respective [[Marvel Studios]] and Lucasfilm brands. The final blow came with the critical and commercial failure of ''Strange Magic'', with them only distributing ''Bridge of Spies'' and ''The Light Between Oceans'' since then, the latter ultimately being the company's final film. Disney quietly retired the label in 2018 after the expiration of their DreamWorks deal (since they went back to [[Universal Pictures]] for distribution) and their eventual acquisition of [[21st Century Fox]] in 2019. Since then, the role of Touchstone was transferred to [[Walt Disney Pictures]] (for most Disney style films), [[20th Century Studios]] (for non-Disney style films and several mid-budget adult films), and [[Searchlight Pictures]] (for low-budget and independent films), while several other Disney divisions have produced or are developing television series and films based on previous Touchstone properties for [[Disney+ Originals|Disney+]] and [[Hulu]]. However, ''Sherlock Gnomes'', the sequel and spin-off to ''Gnomeo & Juliet'', was released by [[Paramount Pictures]] and [[Metro-Goldwyn-Mayer Studios|Metro-Goldwyn-Mayer]] instead of Disney. Although the 2019 film ''Glass'' was rumored to be released by Touchstone outside of the United States, it was instead released under the revived [[Buena Vista International]] label.


===1st Logo (March 9, 1984)=== <!--T:2-->
===1st Logo (March 9, 1984)===
<gallery mode="packed" heights="220">
<gallery mode=packed heights=220>
TouchStone Films (1984) (HQ).png
TouchStone Films (1984) (HQ).png
</gallery>
</gallery>


<!--T:3-->
'''Nicknames:''' "Thunderball", "Static Thunderball", "Thunderball of Boredom", "Touchstone Thunderball"
'''Nicknames''': "Thunderball", "Static Thunderball", "Thunderball of Boredom", "Touchstone Thunderball"


<!--T:4-->
'''Logo:''' On a black/{{Font color|salmon|salmon}} gradient background, we see a {{Font color|blue|blue}} ball with 2 {{Font color|gold|yellow}} thunderbolts cut into it diagonally. Underneath it is the {{Font color|darkblue|dark blue}} text:
'''Logo''': On a black/{{Font color|salmon|salmon}} gradient background, we see a {{Font color|blue|blue}} ball with 2 {{Font color|gold|yellow}} thunderbolts cut into it diagonally. Underneath it is the {{Font color|darkblue|dark blue}} text:


<!--T:5-->
<div style='text-align: center;'>
<div style='text-align: center;'>
{{Font|serif|{{Font color|darkblue|T O U C H S T O N E}}}}</div>
{{Font|serif|{{Font color|darkblue|T O U C H S T O N E}}}}</div>


<!--T:6-->
<div style='text-align: center;'><small>{{font|serif|{{Font color|darkblue|F I L M S}}}}</small></div>
<div style='text-align: center;'><small>{{font|serif|{{Font color|darkblue|F I L M S}}}}</small></div>


<!--T:7-->
'''Trivia:''' The logo was designed by Jerry Kuyper of Landor Associates.
'''Trivia''': The logo was designed by Jerry Kuyper of Landor Associates.


<!--T:8-->
'''FX/SFX:''' None.
'''FX/SFX''': None.


<!--T:9-->
'''Music/Sounds:''' None.
'''Music/Sounds''': None.


<!--T:10-->
'''Availability:''' Very rare. Only seen on ''Splash''. It's still seen on TV airings and VHS and DVD prints of said film as well as on [[Wikipedia:Disney+|Disney+]], but some late-'80s to mid-'90s issues plaster it with the early version of the 3rd logo.
'''Availability''': Very rare. Only seen on ''Splash''. It's still seen on TV airings and VHS and DVD prints of said film as well as on [[Wikipedia:Disney+|Disney+]], but some late-'80s to mid-'90s issues plaster it with the early version of the 3rd logo.


<!--T:11-->
'''Editor's Note:''' This was most likely a placeholder logo, as Disney introduced the Touchstone name and logo less than a month before the release of ''Splash'', which explains its static nature. The pink color scheme for the background is very 1980s.
'''Editor's Note''': This was most likely a placeholder logo, as Disney introduced the Touchstone name and logo less than a month before the release of ''Splash'', which explains its static nature. The pink color scheme for the background is very 1980s.


===2nd Logo (September 29, 1984-March 22, 1985)=== <!--T:12-->
===2nd Logo (September 29, 1984-March 22, 1985)=== <!--T:12-->
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