Marvel Studios: Difference between revisions
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→7th Logo (November 4, 2016- )
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'''Nicknames:''' "The Flipbook III", "The Zoom Out III", "The World of the MCU", "The Marvel Cinematic Universe", "A Universe of Heroes", "How to Build a Universe", "The 3D/CGI Flipbook II", "The 3D/CGI Zoom Out II", "The Letters II", "The Avengers", "Phase Three", "Phase Four" | '''Nicknames:''' "The Flipbook III", "The Zoom Out III", "The World of the MCU", "The Marvel Cinematic Universe", "A Universe of Heroes", "How to Build a Universe", "The 3D/CGI Flipbook II", "The 3D/CGI Zoom Out II", "The Letters II", "The Avengers", "Phase Three", "Phase Four" | ||
'''Logo:''' We start with the first five seconds of the 5th logo. Then, the pages fade into 3D images of various Marvel Studios characters accompanied by script text describing them (in order of appearance: Iron Man, Hulk, Black Panther, Black Widow, Ant-Man, Groot, Star-Lord, Thor and Captain America), culminating with a shot of Captain America throwing his shield. This segues into archival footage of Marvel Studios films being projected onto what is revealed after a camera fly-by to be the word "MARVEL" in its current logotype, now carved in a {{Font color|silver|silver}} rectangle (the footage can vary depending on the film). As the camera zooms out, the stock footage and background fade into solid {{Font color|red|red}} and two lines next to "MARVEL" expand outward to reveal the word "STUDIOS". The logo ends with a faintly visible shine. | '''Logo:''' We start with the first five seconds of the 5th logo. Then, the pages fade into 3D images of various Marvel Studios characters accompanied by script text describing them (in order of appearance: Iron Man, Hulk, Black Panther, Black Widow, Ant-Man, Groot, Star-Lord, Thor and Captain America), culminating with a shot of Captain America throwing his shield in ''Captain America: The First Soldier''. This segues into archival footage of Marvel Studios films being projected onto what is revealed after a camera fly-by to be the word "MARVEL" in its current logotype, now carved in a {{Font color|silver|silver}} rectangle (the footage can vary depending on the film). As the camera zooms out, the stock footage and background fade into solid {{Font color|red|red}} and two lines next to "MARVEL" expand outward to reveal the word "STUDIOS". The logo ends with a faintly visible shine. | ||
'''Trivia:''' This logo was commissioned in January 2016 by Kevin Feige, the president of Marvel Studios and the chief creative officer of Marvel. It was intended to celebrate the expansiveness and scope of the Marvel Cinematic Universe. Like the 5th logo, some films have the prologue right before the logo. | '''Trivia:''' This logo was commissioned in January 2016 by Kevin Feige, the president of Marvel Studios and the chief creative officer of Marvel. It was intended to celebrate the expansiveness and scope of the Marvel Cinematic Universe. Like the 5th logo, some films have the prologue right before the logo. | ||
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*Over the years the footage featured in the logo changes, usually to reflect new characters and movies. See [[Logo Variations - Marvel Studios|here]] for a comprehensive list of these variants. | *Over the years the footage featured in the logo changes, usually to reflect new characters and movies. See [[Logo Variations - Marvel Studios|here]] for a comprehensive list of these variants. | ||
*Starting with ''Wandavision'', the logo is darker in the Phase Four variant than the Phase Three variant. Furthermore, some of the archival footage from films in Phase One and Phase Two are replaced with some of the archival footage from films in Phase Three. Furthermore, the images of the heroes shown above are now colored in grey. | *Starting with ''Wandavision'', the logo is darker in the Phase Four variant than the Phase Three variant. Furthermore, some of the archival footage from films in Phase One and Phase Two are replaced with some of the archival footage from films in Phase Three. Furthermore, the images of the heroes shown above are now colored in grey. | ||
*Starting with the home media release of ''Shang-Chi and the Legend of the Ten Rings'', a short version of the Phase Four variant, which starts when the logo nearly finishes its position. | *Starting with the home media release of ''Shang-Chi and the Legend of the Ten Rings'', a short version of the Phase Four variant, which starts when the logo nearly finishes its position. This would be used as the de-facto logo for home media releases for films in Phase Four onwards, except for ''Black Widow'', which uses the full version of the Phase Three variant. | ||
*In some cases, the logo cuts out the last note of the fanfare. This can be seen on ''Doctor Strange in the Mulitverse of Madness'' | *In some cases, the logo cuts out on the last note of the fanfare, either in black or the opening scene or the next scene. This can be seen on ''Doctor Strange in the Mulitverse of Madness''. | ||
*On the 2020 Disney Investor Day, transitioning over from the [[Pixar Animation Studios|Pixar]] logo in the Pixar panel, a snippet of the logo was shown, which is slowing down, within the static Marvel logo in white, transitioning into the montage of heroes, in reverse, before showing the static logo as Kevin was standing behind it, as it transitions to the red background, as the Marvel logo is filling up and zooming in. A frame of the logo was shown within the Marvel area within the white Marvel letters during the [[FX Networks|FX]] on [[Hulu Originals|Hulu]] panel. | *On the 2020 Disney Investor Day, transitioning over from the [[Pixar Animation Studios|Pixar]] logo in the Pixar panel, a snippet of the logo was shown, which is slowing down, within the static Marvel logo in white, transitioning into the montage of heroes, in reverse, before showing the static logo as Kevin was standing behind it, as it transitions to the red background, as the Marvel logo is filling up and zooming in. A frame of the logo was shown within the Marvel area within the white Marvel letters during the [[FX Networks|FX]] on [[Hulu Originals|Hulu]] panel. | ||
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'''Music/Sounds Variants:''' | '''Music/Sounds Variants:''' | ||
*On ''Avengers: Infinity War'', the film's opening theme composed by Alan Silvestri plays and towards the end of the logo, in which it's the | *On ''Avengers: Infinity War'', the film's opening theme composed by Alan Silvestri plays and towards the end of the logo, in which it's the second track of that film's soundtrack as "Travel Delays". ''Thor'' director Kenneth Branagh's faint voice as the Asgardian Distress Caller from the opening of the movie can be heard.<br>'''Transcript:'''<br>'''Asgardian Distress Caller:''' This is the Asgardian refugee vessel ''Statesman''. We are under assault. I repeat, we are under assault. The engines are dead, life support failing. Requesting aid from any vessel within range. We are 22 jump points out of Asgard. | ||
*On ''Avengers: Endgame'', the logo has the song "Dear Mr. Fantasy" by Traffic playing during the logo. | *On ''Avengers: Endgame'', the logo has the song "Dear Mr. Fantasy" by Traffic playing during the logo. | ||
*On ''Spider-Man: Homecoming'', a different version of the fanfare based around the theme song of the 1967 Spider-Man animated series, originally composed by Paul Francis Webster and Robert "Bob" Harris; also composed by Michael Giacchino, is heard instead. It's also the first track of that film's soundtrack as "Theme from Spider-Man (Original Television Series)". Giacchino posted a behind-the-scenes video of conducting the orchestration part of the theme on his Twitter page, which can be viewed [https://twitter.com/m_giacchino/status/865664095084662785 here]. | *On ''Spider-Man: Homecoming'', a different version of the fanfare based around the theme song of the 1967 Spider-Man animated series, originally composed by Paul Francis Webster and Robert "Bob" Harris; also composed by Michael Giacchino, is heard instead. It's also the first track of that film's soundtrack as "Theme from Spider-Man (Original Television Series)". Giacchino posted a behind-the-scenes video of conducting the orchestration part of the theme on his Twitter page, which can be viewed [https://twitter.com/m_giacchino/status/865664095084662785 here]. | ||