Lorimar Television: Difference between revisions

'''Visuals:''' On a white marble background, wave ripples zoom out from the center. Afterwards, the word "'''LORIMAR'''" is written. The script is in black, and in a revised version of the design from the 1978 [[Lorimar Productions|Lorimar]] logo. The letter "'''A'''" now has a standard line going through it and the "'''O'''" is no longer connected to the first "'''R'''". At about the same time the "'''A'''" in "'''LORIMAR'''" is finished, a shadowed red bar with the word "'''T E L E V I S I O N'''" in white etched on it rotates in below "'''LORIMAR'''", shining once it settles there. From 1991-1993, the Time Warner byline, in the same font used in the Warner Bros. logo, appears below the red bar.

'''Trivia:''' The logo was first created in 1987, as part of a planned rebranding that saw the design being used for [[Lorimar-Telepictures]]' various divisions; the red bar would have read either "TELEVISION", "[[Lorimar Film Entertainment|MOTION PICTURES]]" (or "FILM ENTERTAINMENT"), "[[Lorimar Home Video|HOME VIDEO]]", "SYNDICATION", "INTERNATIONAL", or "RECORDS" depending on the unit. However, aside from this logo, the previous logo and a variant of the Home Video logo, they were never seen onscreen with the possible exception of trailers, due to L-T's financial issues at the time (they were already in the process of merging with Warner Communications when this logo premiered). The Lorimar Syndication variant was used in trade magazine ads.