Digital Cinema Media: Difference between revisions

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Logo descriptions by It'sATrap
Logo descriptions by It'sATrap  
 
Image captures by SnowflakesOmega
Image captures by SnowflakesOmega
Editions by SnowflakesOmega,TheBigLogoFan2 and rj4712
Editions by SnowflakesOmega,TheBigLogoFan2 and rj4712


Background: Digital Cinema Media is Europe's most profitable cinema advertising company, formed by UK cinema chains Odeon and Cineworld. It started off in the 60's/70's as Rank Screen Advertising, supplying adverts for Rank/Odeon cinemas (hence the name). They stayed like this until 1996, when they were bought by Carlton Communications and renamed Carlton Screen Advertising. The company's UK and Irish services were split after Odeon and Cineworld acquired the UK operations and renamed it to its current name; Carlton's operations in Ireland remained until March 2014, when it was rebranded as Wide Eye Media. This was the last Carlton-owned company to use their name, long after their purchase by Granada in 2004.
Background: Digital Cinema Media is Europe's most profitable cinema advertising company, formed by UK cinema chains Odeon and Cineworld. It started off in the 60's/70's as Rank Screen Advertising, supplying adverts for Rank/Odeon cinemas (hence the name). They stayed like this until 1996, when they were bought by Carlton Communications and renamed Carlton Screen Advertising. The company's UK and Irish services were split after Odeon and Cineworld acquired the UK operations and renamed it to its current name; Carlton's operations in Ireland remained until March 2014, when it was rebranded as Wide Eye Media. This was the last Carlton-owned company to use their name, long after their purchase by Granada in 2004.


Rank Screen Advertising
== Rank Screen Advertising ==
 
1st Logo (1969?-1973)
1st Logo
(1969?-1973)
Digital Cinema Media (UK) - CLG WikiRank Sreen Advertising Location (1969?-1973)


Nickname: "The Cube/Pyramid in the Abyss"
Nickname: "The Cube/Pyramid in the Abyss"
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2nd Logo
 
(1973-1977)
2nd Logo (1973-1977)
Digital Cinema Media (UK) - CLG Wiki
Nickname: "70's Space"


Logo: On a space background, we slowly zoom into, there is a "10" with clips in it in the middle of the screen. The clips then start playing as the countdown starts. When it reaches "0", it cuts to black. The closing variant had the name in a lined font appearing one by one with the address in a box of clips.
Logo: On a space background, we slowly zoom into, there is a "10" with clips in it in the middle of the screen. The clips then start playing as the countdown starts. When it reaches "0", it cuts to black. The closing variant had the name in a lined font appearing one by one with the address in a box of clips.
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Editor's Note: None.
Editor's Note: None.


 
=== 3rd Logo (1977-1988) ===
3rd Logo
(1977-1988)
 
[Untitled]




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Editor's Note: None.
Editor's Note: None.


 
=== 4th Logo (1988-1996) ===
4th Logo
(1988-1996)
[Untitled]Digital Cinema Media - CLG Wiki
 
Nickname: "Projector Parts"
Nickname: "Projector Parts"


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5th Logo
=== 5th Logo (1990's) ===
(1990's)
Digital Cinema Media - CLG WikiDigital Cinema Media - CLG Wiki




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Carlton Screen Advertising
== Carlton Screen Advertising ==


(1996-March 2014)
=== (1996-March 2014) ===
Digital Cinema Media - CLG WikiDigital Cinema Media - CLG Wiki




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Digital Cinema Media
== Digital Cinema Media ==
 
1st Logo
(2008-2011)


=== 1st Logo (2008-2011) ===
Logo: On a black background, at the top left of the screen some text says "DISCOVER THE POWER OF CINEMA ADVERTISING". Then two rectangles, one blue, one yellow appear and get increasingly bigger, and when they are done, all sorts of pictures/clips of different movies and things start appearing, like clips from Ice Age, a Pirates of the Caribbean film, and a picture of a guy sitting in a theater eating popcorn, for example. When they are done, a string of light appears and forms the DCM logo with text "DIGITAL CINEMA MEDIA" underneath it, while at the top left of the screen, the text says the following;
Logo: On a black background, at the top left of the screen some text says "DISCOVER THE POWER OF CINEMA ADVERTISING". Then two rectangles, one blue, one yellow appear and get increasingly bigger, and when they are done, all sorts of pictures/clips of different movies and things start appearing, like clips from Ice Age, a Pirates of the Caribbean film, and a picture of a guy sitting in a theater eating popcorn, for example. When they are done, a string of light appears and forms the DCM logo with text "DIGITAL CINEMA MEDIA" underneath it, while at the top left of the screen, the text says the following;


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2nd Logo
=== 2nd Logo (2011-2013) ===
(2011-2013)  
 
Logo: On a black background, we see a bunch of red-coloured lanterns suddenly light up. These lanterns are then shown in various formations & various colours in several different shots. Eventually, these lanterns reveal the words "DIGITAL" "CINEMA" "MEDIA" one by one, and at the end they come together to form the DCM logo from the previous logo. Below the logo this caption then appears:
Logo: On a black background, we see a bunch of red-coloured lanterns suddenly light up. These lanterns are then shown in various formations & various colours in several different shots. Eventually, these lanterns reveal the words "DIGITAL" "CINEMA" "MEDIA" one by one, and at the end they come together to form the DCM logo from the previous logo. Below the logo this caption then appears:


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3rd Logo
=== 3rd Logo (2013-2014) ===
(2013-2014)  
 
Logo: Against a background of various changing images, the new DCM logo appears. After a while, the text "DCM" appears to the top left of said logo, while "Dynamic advertising" appears below it.
Logo: Against a background of various changing images, the new DCM logo appears. After a while, the text "DCM" appears to the top left of said logo, while "Dynamic advertising" appears below it.


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4th Logo
=== 4th Logo (2013?- ) ===
(2013?- )
 
Logo: Same as the Amazement variant of the previous logo, except when the logo finishes the background turns to black and a smaller version of the DCM logo appears in the centre of the screen. As the background fades to black, a flash will appear on the D of DCM. The words 'Digital Cinema Media' fade in one-by-one under their respective letter.
Logo: Same as the Amazement variant of the previous logo, except when the logo finishes the background turns to black and a smaller version of the DCM logo appears in the centre of the screen. As the background fades to black, a flash will appear on the D of DCM. The words 'Digital Cinema Media' fade in one-by-one under their respective letter.


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