Draft:ITV1: Difference between revisions

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imported>Gilby1385
(Just in case, since this seems to be a production logo rather than a station ID. Revert if you have a good reason to.)
imported>Gilby1385
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'''Note:''' This was the first of ITV's generic logos, which varied for each ITV franchise it was shown on. It first appeared around 8 p.m. British Time on September 1, 1989.
'''Note:''' This was the first of ITV's generic logos, which varied for each ITV franchise it was shown on. It first appeared around 8 p.m. British Time on September 1, 1989.


'''Visuals:''' On a black background, a "river" of colors are seen. On top of the river, is the franchise's logo and below it is the franchise name in the Palatino font. The logo then wavers and disperses into the river, and in its place, various images of ITV shows fly by from the right to the left, such as the Elizabeth Tower, a white bird, a basketball player, etc. As these images fly by, the letters "{{Font|Times New Roman|'''I'''}}" and "{{Font|Times New Roman|'''T'''}}", followed by half of the letter "{{Font|Times New Roman|'''V'''}}", fade in one by one. Finally, a vertical triangle appears in place of the other half of the "{{Font|Times New Roman|'''V'''}}", containing part of the franchise's logo. The river fades out.
'''Visuals:''' On a black background, a "river" of colours are seen. On top of the river, is the franchise's logo and below it is the franchise name in the Palatino font. The logo then wavers and disperses into the river, and in its place, various images of ITV shows fly by from the right to the left, such as the Elizabeth Tower, a white bird, a basketball player, etc. As these images fly by, the letters "{{Font|Times New Roman|'''I'''}}" and "{{Font|Times New Roman|'''T'''}}", followed by half of the letter "{{Font|Times New Roman|'''V'''}}", fade in one by one. Finally, a vertical triangle appears in place of the other half of the "{{Font|Times New Roman|'''V'''}}", containing part of the franchise's logo. The river fades out.


'''Franchise Variants:''' The parts of the franchises' logos that appeared in the aforementioned triangle, depending on the franchise, were as follows:
'''Franchise Variants:''' The parts of the franchises' logos that appeared in the aforementioned triangle, depending on the franchise, were as follows:
*[[Anglia Television]]: Three {{color|blue}} and two {{color|gold|yellow}} triangles from the "flag", along with part of the {{color|deepskyblue|light blue}} background. This was not used on-air, due to the Anglia flag being introduced a year prior to the generic branding and probably either because too little of the flag was used, or that the colors that were displayed in this ID are the opposite from its' actual logo.
*[[Anglia Television]]: Three {{color|blue}} and two {{color|gold|yellow}} triangles from the "flag", along with part of the {{color|deepskyblue|light blue}} background. This was not used on-air, due to the Anglia flag being introduced a year prior to the generic branding and probably either because too little of the flag was used, or that the colors that were displayed in this ID are the opposite from its' actual logo.
*[[Border Television]]: Part of the "'''''{{color|deepskyblue|B}}'''''" in the Border logo against a {{color|darkblue|dark blue}} background. Used until 1993.
*[[Border Television]]: Part of the "'''''{{color|deepskyblue|B}}'''''" in the Border logo against a {{color|darkblue|dark blue}} background. Used until 1993.
*[[Central Independent Television|Central]]: The rainbow colors in the "CGI cake". Used sparingly until 1990.
*[[Central Independent Television|Central]]: The rainbow colours in the "CGI cake". Used sparingly until 1990.
*[[Channel Television]]: Part of the "{{color|gold|'''C'''}}" from the "CTV stripes" against a {{color|blue}} background. This was not used on-air, as they opted to go for their own IDs.
*[[Channel Television]]: Part of the "{{color|gold|'''C'''}}" from the "CTV stripes" against a {{color|blue}} background. This was not used on-air, as they opted to go for their own IDs.
*[[Grampian Television]]: Most of the Scottish saltire, with the bottom section of the triangle in a lighter shade of {{color|blue}}. Used until October 4, 1998, longer than any of the other variants.
*[[Grampian Television]]: Most of the Scottish saltire, with the bottom section of the triangle in a lighter shade of {{color|blue}}. Used until October 4, 1998, longer than any of the other variants.
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**Later on, HTV had their ITV logos re-edited to consist simply of the "aerial" on the river, with the station name quickly moving in below from the left of the screen. This re-edited version was used until December 31, 1992.
**Later on, HTV had their ITV logos re-edited to consist simply of the "aerial" on the river, with the station name quickly moving in below from the left of the screen. This re-edited version was used until December 31, 1992.
*Thames unveiled a new triangle logo on September 3, 1990 and consequently incorporated it into a second version of its ITV logo, which was used only before networked shows until October of 1991.
*Thames unveiled a new triangle logo on September 3, 1990 and consequently incorporated it into a second version of its ITV logo, which was used only before networked shows until October of 1991.
*Yorkshire in January of 1991 had its ITV logo re-edited, so that the full chevron appeared in place of the triangle before moving to the center of the screen as "ITV" faded out. This was used until October of 1994.
*Yorkshire in January of 1991 had its ITV logo re-edited, so that the full chevron appeared in place of the triangle before moving to the centre of the screen as "ITV" faded out. This was used until October of 1994.
*A long variant exists starting with the first part of the logo being long.
*A long variant exists starting with the first part of the logo being long.


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