VID: Difference between revisions

===Background===

"'''V'''zglyad '''i''' '''D'''rugiye" (translation: Outlook and Others) was founded in 1987 by co-founders of the ''Vzglyad'' (''Glance'' or ''Outlook'') TV program: Vlad Listyev, Alexander Lyubimov, Andrey Razbash, and others. Listyev wanted to use a strange symbol as the company's symbol, and his wife offered to try the death mask of Taoist philosopher Guo Xiang with a three-footed toad on its head in the Museum of Eastern Culture. When the museum forbade using it as a logo, Listyev modified it with CGI (and led to some...unique results). Tragedy struck in March 1995 when, not long after becoming head of the ORT network (now Channel One), Listyev was mysteriously shot dead in his apartment. To this day, the murderers have never been found or identified. For a whole day, ORT and many other Russian channels went off the air and only displayed a photo of him with the text "Vladislav Listyev has been killed". In October 2017, in order to start shifting from television to digital media, VID rebranded itself to '''VIDgital''' ('''ВИDgital''') and debuted a completely new logo, though it was reverted back to its original name in 2020.

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'''Nicknames:''' "The Mask Of Guo Xiang", "The Scary Mask", "The Stone Mask", "The Mask of Doom", "Soviet Scary Face", "The SSF from Russia", "The Cursed Mask", "In Soviet Russia, TV Watches You"

* The mask morphing into Yarmolnik's face in the standard ''L-club'' variant can scare quite a few, along with the dramatic fanfare and circles.

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'''Nicknames:''' "The Shawl", "The Stone Mask Presentation"

'''Editor's Note:''' One thing to note is that several of the logos below will look a lot like the 1st logo.

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'''Nicknames:''' "Claymation Mask", "The Mask of Plasticine", "You Are Watching ВИD"

'''Editor's Note:''' The mask is a problem still, but it's a neat stop-motion effort nonetheless.

[[File:VID (1994).jpg|center|306px]]

'''Nickname:''' "The ''Поле Чудес'' Logo"

'''FX/SFX:''' A mix of stop-motion, live-action and CGI.

'''Availability:''' Only appears on the promo to ''Поле Чудес''.

'''Editor's Note:''' The mask is once again a problem, but the promo does seem to be a funny one.

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'''Nicknames:''' "The Claymation Newspaper/Radio/TV", "The Plasticine Mask"

'''Editor's Note:''' A very unique and fun logo that utilizes stop-motion techniques to great effect.

[[File:VIDspb (1995).png|center|285px]]

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'''Nicknames:''' "The Countdown", "The Monochrome Mask", "Saint Petersburg's Mask", "Russian La Cinq"

'''Editor's Note:''' The mask being monochrome and the more dramatic fanfare really depend on your taste. You may find it a lot worse or maybe even less frightening surprisingly.

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'''Nicknames:''' "Maskless Logo", "Where's the Mask?"

'''Editor's Note:''' This is the first logo on the page without the mask.

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'''Nicknames:''' "Hand-Drawn TV", "Better See It Once II"

'''Editor's Note:''' Same as the 5th logo.

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'''Nickname:''' "The Wonder Screen"

'''Logo:''' On a dark cloudy sky with the Spasskaya Tower on the right, several small searchlights scanning the sky, three projectors project the sky with the spinning circles divided into six pieces, and some gray zeppelins passing by, we see a huge TV-set with a large screen and the stage lighting truss with 9 spotlights hanging from it and the staircase on the right of it, where frames from VID programs: ''Один на Один'', ''МузОБОЗ'', ''Час-Пик'', ''Взгляд'', ''Поле Чудес'', ''Тема'', and ''Угадай Мелодию'', are flashing, and the camera is moving. When the screen displays the VID mask, the screen "wipes" to the gray gradient background with the silver wordmark. Everything fades to black, and the word "ПРЕДСТАВЛЯЕТ" appears.

* There was a still variant used at the end of programs with a copyright notice down below. The screen is frozen on the mask.

'''FX/SFX:''' The background details moving, and the screen of the TV-set switching. Decent CGI.

'''Editor's Note:''' The mask not having much of a presence makes it a lot calmer than before.

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'''Nicknames:''' "10th Anniversary", "New VID Television"

'''Editor's Note:''' A nice logo for their tenth anniversary, but the mask can be scary as usual.

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'''Nicknames:''' "Modern Stone Mask", "The Tame Mask", "Millennium Mask of Guo Xiang"

'''Editor's Note:''' An interesting (if somewhat unstable) take on the mask for the 2000s.

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'''Nicknames:''' "VID and Krylya Media Productions", "Maskless Logo II"

'''Logo:''' On a red wireframe background we see the texts written in Evolventa font blur in and out by order: "ТЕЛЕКОМПАНИЯ ВИD", "КРЫЛЬЯ МЕДИА", "представляют".

'''Music/Sounds:''' Andrey Razbash's voice announcer saying, "Телекомпания ВИD, Крылья Медиа представляют", accompanied by synth swooshes.

'''Editor's Note:''' The second and final logo on the page without the mask.

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'''Nicknames:''' "3D Stone Mask", "The New Mask", "Tame Mask II", "The 2010s Mask"

'''Editor's Note:''' The logo has been considered "ugly" by some viewers, due to the somewhat strange version of the mask.

[[File:VIDgital (2017).png|center|293px]]

[[File:VID Russia 2020.png|center|293px]]

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'''Nicknames:''' "Toad on the Mask", "The Redesigned Mask", "ВИDgital", "Friendly Mask", "Tame Mask III", "The 2010s Mask II"