VID: Difference between revisions
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===Background=== | ===Background=== | ||
"'''V'''zglyad '''i''' '''D'''rugiye" (translation: Outlook and Others) was founded in 1987 by co-founders of the ''Vzglyad'' (''Glance'' or ''Outlook'') TV program: Vlad Listyev, Alexander Lyubimov, Andrey Razbash, and others. Listyev wanted to use a strange symbol as the company's symbol, and his wife offered to try the death mask of Taoist philosopher Guo Xiang with a three-footed toad on its head in the Museum of Eastern Culture. When the museum forbade using it as a logo, Listyev modified it with CGI (and led to some...unique results). Tragedy struck in March 1995 when, not long after becoming head of the ORT network (now Channel One), Listyev was mysteriously shot dead in his apartment. To this day, the murderers have never been found or identified. For a whole day, ORT and many other Russian channels went off the air and only displayed a photo of him with the text "Vladislav Listyev has been killed". In October 2017, in order to start shifting from television to digital media, VID rebranded itself to '''VIDgital''' ('''ВИDgital''') and debuted a completely new logo, though it was reverted back to its original name in 2020. | "'''V'''zglyad '''i''' '''D'''rugiye" (translation: Outlook and Others) was founded in 1987 by co-founders of the '''''Vzglyad''''' (''Glance'' or ''Outlook'') TV program: Vlad Listyev, Alexander Lyubimov, Andrey Razbash, and others. Listyev wanted to use a strange symbol as the company's symbol, and his wife offered to try the death mask of Taoist philosopher Guo Xiang with a three-footed toad on its head in the Museum of Eastern Culture. When the museum forbade using it as a logo, Listyev modified it with CGI (and led to some...unique results). Tragedy struck in March 1995 when, not long after becoming head of the ORT network (now Channel One), Listyev was mysteriously shot dead in his apartment. To this day, the murderers have never been found or identified. For a whole day, ORT and many other Russian channels went off the air and only displayed a photo of him with the text "Vladislav Listyev has been killed". In October 2017, in order to start shifting from television to digital media, VID rebranded itself to '''VIDgital''' ('''ВИDgital''') and debuted a completely new logo, though it was reverted back to its original name in 2020. | ||
===1st Logo (October 25, 1990-September 2002)=== | ===1st Logo (October 25, 1990-September 2002)=== | ||
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* There is also a variant introduced around 2001 in which the "ВИD" text flips vertically and shines instead of simply appearing. Also, the text shines as a whole instead of a "glow line" moving down the text. | * There is also a variant introduced around 2001 in which the "ВИD" text flips vertically and shines instead of simply appearing. Also, the text shines as a whole instead of a "glow line" moving down the text. | ||
* On the 1995 ''Pole Chudes'' video game for the ZX Spectrum, there is an 8-bit rendering of the logo with "{{Font|Times|{{Font color|#CC7E31|'''ВИD'''}}}}" in its normal font, made up of several white lines and a yellow line bouncing up and down rapidly inside the text before eventually stopping in a horizontal position. | * On the 1995 ''Pole Chudes'' video game for the ZX Spectrum, there is an 8-bit rendering of the logo with "{{Font|Times|{{Font color|#CC7E31|'''ВИD'''}}}}" in its normal font, made up of several white lines and a yellow line bouncing up and down rapidly inside the text before eventually stopping in a horizontal position. | ||
* On a music video, Atlantida by Fillip Kirkorov, a short spoof of the logo has the mask appearing, followed by the "ВИD" text and a lowercase "a", with the end product reading "ВИDa". | * On a music video, "Atlantida" by Fillip Kirkorov, a short spoof of the logo has the mask appearing, followed by the "ВИD" text and a lowercase "a", with the end product reading "ВИDa". | ||
'''FX/SFX:''' The line forming, the ball bouncing, the circle zooming and background color change, and the mask and "{{Font|Times|{{Font color|#CC7E31|'''ВИD'''}}}}" fading in and shining. | '''FX/SFX:''' The line forming, the ball bouncing, the circle zooming and background color change, and the mask and "{{Font|Times|{{Font color|#CC7E31|'''ВИD'''}}}}" fading in and shining. | ||