Digital Cinema Media: Difference between revisions
Jump to navigation
Jump to search
no edit summary
imported>Dison (The 2013 and 2014 logos are essentially the same.) |
imported>Prodigy012 No edit summary |
||
| Line 1: | Line 1: | ||
{{PageCredits|description=It'sATrap|capture=SnowflakesOmega|edits=SnowflakesOmega, TheBigLogoFan2, rj4712 and PM pinter}} | {{PageCredits|description=It'sATrap|capture=SnowflakesOmega|edits=SnowflakesOmega, TheBigLogoFan2, rj4712 and PM pinter}} | ||
===Background=== | ===Background=== | ||
Digital Cinema Media ('''DCM''') is Europe's most profitable cinema advertising company, formed by UK cinema chains [[Odeon Cinemas (UK)|Odeon]] and [[Cineworld Cinemas (UK)|Cineworld]]. It started off in the 60's/70's as Rank Screen Advertising ('''RSA'''), supplying adverts for Rank/Odeon cinemas (hence the name). They stayed like this until 1996, when they were bought by [[Carlton Television (UK)|Carlton Communications]] and were renamed Carlton Screen Advertising. The company's UK and Irish services were split after Odeon and Cineworld acquired the UK operations and renamed it to its current name; Carlton's operations in Ireland remained until March 2014, when it was rebranded as [[Wide Eye Media (Ireland)|Wide Eye Media]]. This was the last Carlton-owned company to use their name, long after their merger with [[Granada Television (UK)|Granada]] in 2004 to form [[ITV (UK)|ITV plc.]] | Digital Cinema Media ('''DCM''') is Europe's most profitable cinema advertising company, formed by UK cinema chains [[Odeon Cinemas (UK)|Odeon]] and [[Cineworld Cinemas (UK)|Cineworld]]. It started off in the 60's/70's as Rank Screen Advertising ('''RSA'''), supplying adverts for Rank/Odeon cinemas (hence the name). They stayed like this until 1996, when they were bought by [[Carlton Television (UK)|Carlton Communications]] and were renamed Carlton Screen Advertising. The company's UK and Irish services were split after Odeon and Cineworld acquired the UK operations and renamed it to its current name; Carlton's operations in Ireland remained until March 2014, when it was rebranded as [[Wide Eye Media (Ireland)|Wide Eye Media]]. This was the last Carlton-owned company to use their name, long after their merger with [[Granada Television (UK)|Granada]] in 2004 to form [[ITV (UK)|ITV plc.]] | ||
==Rank Screen Advertising== | ==Rank Screen Advertising== | ||
===1st Logo (1969?-1973)=== | ===1st Logo (1969?-1973)=== | ||
| Line 18: | Line 20: | ||
'''Editor's Note:''' None. | '''Editor's Note:''' None. | ||
===2nd Logo (1973-1977)=== | ===2nd Logo (1973-1977)=== | ||
'''Nickname:''' "70's Space", "Countdown In Space" | '''Nickname:''' "70's Space", "Countdown In Space" | ||
| Line 32: | Line 35: | ||
'''Editor's Note:''' This logo is a favorite of many British cinema fans. | '''Editor's Note:''' This logo is a favorite of many British cinema fans. | ||
===3rd Logo (1977-1988)=== | ===3rd Logo (1977-1988)=== | ||
'''Nickname:''' "70's Space II" | '''Nickname:''' "70's Space II" | ||
| Line 46: | Line 50: | ||
'''Editor's Note:''' None. | '''Editor's Note:''' None. | ||
===4th Logo (1988-1996)=== | ===4th Logo (1988-1996)=== | ||
'''Nickname:''' "Projector Parts" | '''Nickname:''' "Projector Parts" | ||
| Line 60: | Line 65: | ||
'''Editor's Note:''' The sudden cuts between the scenes make this logo quite jarring. Nonetheless, it's a favourite of many cinema fans. | '''Editor's Note:''' The sudden cuts between the scenes make this logo quite jarring. Nonetheless, it's a favourite of many cinema fans. | ||
===5th Logo (Early 1990's)=== | ===5th Logo (Early 1990's)=== | ||
'''Nicknames:''' "RSA", "Not To Be Confused With The Hip-Hop Producer", "Rank Screen Advertising Advertising", "Redundant Name" | '''Nicknames:''' "RSA", "Not To Be Confused With The Hip-Hop Producer", "Rank Screen Advertising Advertising", "Redundant Name" | ||
| Line 74: | Line 80: | ||
'''Editor's Note:''' The abbreviation "RSA" already contains "Advertising", which makes the use of that word under the logo redundant, hence the nicknames. | '''Editor's Note:''' The abbreviation "RSA" already contains "Advertising", which makes the use of that word under the logo redundant, hence the nicknames. | ||
==Carlton Screen Advertising== | ==Carlton Screen Advertising== | ||
===(1996-2008 [2014 in Ireland])=== | ===(1996-2008 [2014 in Ireland])=== | ||
| Line 89: | Line 96: | ||
'''Editor's Note:''' This logo is infamous for its fiery atmosphere, which scared some moviegoers, especially since it was on the big screen. However, it is a finely executed logo for its time. Although it has not aged well, this logo was quite a long lasting one, only being phased out in the digital era. | '''Editor's Note:''' This logo is infamous for its fiery atmosphere, which scared some moviegoers, especially since it was on the big screen. However, it is a finely executed logo for its time. Although it has not aged well, this logo was quite a long lasting one, only being phased out in the digital era. | ||
==Digital Cinema Media== | ==Digital Cinema Media== | ||
===1st Logo (2008-2011)=== | ===1st Logo (2008-2011)=== | ||
| Line 100: | Line 108: | ||
'''Editor's Note:''' None. | '''Editor's Note:''' None. | ||
===2nd Logo (2011-2013)=== | ===2nd Logo (2011-2013)=== | ||
'''Logo:''' On a black background, we see a bunch of {{Color|red}}-colored lanterns suddenly lighting up. These lanterns are then shown in various formations and colours in several different shots. Eventually, these lanterns reveal the words "DIGITAL CINEMA MEDIA" one-by-one, and at the end they come together to form the DCM logo from the previous logo. Below the logo, the captions "DISCOVER THE POWER OF CINEMA ADVERTISING" and "VISIT DCM.CO.UK" appear. | '''Logo:''' On a black background, we see a bunch of {{Color|red}}-colored lanterns suddenly lighting up. These lanterns are then shown in various formations and colours in several different shots. Eventually, these lanterns reveal the words "DIGITAL CINEMA MEDIA" one-by-one, and at the end they come together to form the DCM logo from the previous logo. Below the logo, the captions "DISCOVER THE POWER OF CINEMA ADVERTISING" and "VISIT DCM.CO.UK" appear. | ||
| Line 110: | Line 119: | ||
'''Editor's Note:''' None. | '''Editor's Note:''' None. | ||
===3rd Logo (2013-)=== | ===3rd Logo (2013-)=== | ||
'''Logo:''' Against a background of various changing scenes, the new DCM logo appears, which consists of three shapes designed to loosely resemble "DCM". After a while, the text "dcm" appears to the top right of said logo, while "Dynamic advertising" appears below it. | '''Logo:''' Against a background of various changing scenes, the new DCM logo appears, which consists of three shapes designed to loosely resemble "DCM". After a while, the text "dcm" appears to the top right of said logo, while "Dynamic advertising" appears below it. | ||
| Line 133: | Line 143: | ||
'''Editor's Note:''' This logo has a really creative concept. The featured scenes capture the overall feeling of the film it is shown before almost perfectly. | '''Editor's Note:''' This logo has a really creative concept. The featured scenes capture the overall feeling of the film it is shown before almost perfectly. | ||
[[Category:British cinema logos]] | [[Category:British cinema logos]] | ||
[[Category:Cinema logos]] | [[Category:Cinema logos]] | ||
[[Category:British logos]] | [[Category:British logos]] | ||